Strategies are the path that every brand must establish to achieve its goals and objectives. In the case of content marketing strategies, it is vital to work mainly to improve the ranking of your website or blog and create a closer relationship with your target audience. To start preparing relevant content, you will need to […]
Many companies spend a large percentage of their budget on ads created to attract old and new customers. While this strategy works, if you can’t retain these customers and convince them to revisit your website, you will have to keep spending money to attract new leads. However, there is a way to not only attract […]
We are in the age of content! We all want to post something relevant, impactful that will help improve the lives of our customers. But many people get discouraged and stop working with this strategy because as the results are not immediate, they believe that it is not worth focusing on content marketing, as it […]
When we talk about the evolution of digital advertising, we have to look back and admire everything we have achieved so far. A few years ago, you had to spend a lot of money to attract new customers. Small businesses had to settle for ads on local newspapers, while well-known brands invested millions in ads […]
Any professional or SEO enthusiast could tell you that ranking a keyword on the first page is a very difficult task. However, there are always things that together bring faster results. Today I will talk about some tips for ranking a competitive keyword and generate quality traffic to your pages. While it is true that […]
These last 3 years have been a bit hectic for professional who work with digital marketing, because Google has suggested some changes that messed up the strategies used by experts who are dedicated to SEO, web development, etc. Some time ago (about 2 years ago), Google announced changes in their policies, but this year these […]
