{"id":91925,"date":"2026-09-09T03:35:35","date_gmt":"2026-09-09T03:35:35","guid":{"rendered":"https:\/\/mailrelay.com\/case-study\/aseguratuviaje-com\/"},"modified":"2026-09-09T03:35:35","modified_gmt":"2026-09-09T03:35:35","slug":"aseguratuviaje-com","status":"publish","type":"case-study","link":"https:\/\/mailrelay.com\/en\/case-study\/aseguratuviaje-com\/","title":{"rendered":"Aseguratuviaje.com"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1414\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2022\/02\/aseguratuviaje-big.png\" alt=\"aseguratuviaje.com\" width=\"950\" height=\"250\"><\/p>\n<h3>\u201cThe newsletter service seems excellent to me. I spent many years with different services and companies, and the truth is that for large lists, to <a href=\"https:\/\/mailrelay.com\/en\/\" target=\"_blank\" rel=\"noopener\">send mass mailings<\/a>, it&#8217;s important to have a company that doesn&#8217;t just have the software, but understands what we&#8217;re talking about and helps you get what you&#8217;re looking for\u201d.<\/h3>\n<p><a title=\"Aseguratuviaje.com Case Study\" href=\"\/downloads\/casos-exito-email-marketing\/mailrelay-caso-exito-aseguratuviaje.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1326\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2022\/05\/unnamed-file.pdf-54.png\" alt=\"pdf\" width=\"25\" height=\"25\"><\/a> <a title=\"Aseguratuviaje.com Case Study\" href=\"\/downloads\/casos-exito-email-marketing\/mailrelay-caso-exito-aseguratuviaje.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Download the case study in PDF<\/a><\/p>\n<h3>Key Points<\/h3>\n<ul>\n<li>Avoiding bounces and bans<\/li>\n<li>Improving open rates<\/li>\n<li>High-quality mass email sending service<\/li>\n<\/ul>\n<h3>About Aseguratuviaje.com<\/h3>\n<p>Aseguratuviaje.com is the leading Spanish-speaking portal for the online sale of travel insurance and traveler assistance services. It is backed by the world&#8217;s leading traveler assistance companies, with more than 500,000 customers using its services every year to quote and purchase their international coverage.<\/p>\n<p>Part of the Latin Assistance Group, Aseguratuviaje.com has offered its services since 2002 to more than 4 million users. Present in more than 14 countries around the world, it only offers assistance products from the leading companies in Latin America and Spain, approved by Consulates and Embassies.<\/p>\n<p>Travel insurance is the only way to protect your stay abroad: if you&#8217;re looking for travel insurance, international medical insurance, international insurance, a traveler assistance plan, or travel assistance coverage, aseguratuviaje.com offers it at competitive prices.<\/p>\n<h3>Objectives<\/h3>\n<p>Entrusting deliveries to independent, professional platforms without enough email marketing experience led aseguratuviaje.com&#8217;s sends to suffer blocks and be banned on multiple occasions; in their case, they had entrusted their sends to an advertising agency without the necessary tools and experience. Because of this, their main wish was to stop having these issues, as well as to improve the open and delivery rate of their newsletters\/announcements.<\/p>\n<p>Likewise, they needed reliable feedback so they could check, beyond any doubt, the effectiveness of each email marketing campaign they ran \u2014 something that, as aseguratuviaje.com tells us, is only possible if the sending provider has properly suited IPs to carry out the sends and quality servers to deliver the emails.<\/p>\n<h3>Actions Taken<\/h3>\n<p>Sending with an unsuitable system meant aseguratuviaje.com&#8217;s emails couldn&#8217;t reach recipients&#8217; inboxes optimally, so preliminary work was done to analyze and optimize the newsletters, as well as to restore the reputation of their sending domain.<\/p>\n<p>Mailrelay has the tools and meets the sending requirements that allow aseguratuviaje.com to hold Return Path certification, so their sends achieve optimal delivery.<\/p>\n<p>Likewise, Mailrelay contacted Hotmail, Yahoo, Gmail, etc., to confirm the legitimacy of the sends, which led to proper delivery and the resulting benefit in everything related to deliverability and opens.<\/p>\n<h3>Results<\/h3>\n<p>Since using Mailrelay, aseguratuviaje.com has enjoyed a better open rate across all its email marketing campaigns and constant support, which lets it get the most out of every campaign and drive a very high ROI.<\/p>\n<p>The client has left blocks behind and can now manage their contact base correctly, always knowing the response and interest generated by each of their communications.<\/p>\n<p>Aseguratuviaje.com has doubled the effectiveness of its email marketing campaigns, directly resulting in greater benefits, and their customers always have the information they need in their inbox, since sends no longer suffer blocks and their domain is no longer banned due to the inexperience of their previous sending system.<\/p>\n<p><strong>\u201cThe service seems excellent to me. I spent many years with different services and companies, and the truth is that for large lists, for mass sends, it&#8217;s important to have a company that doesn&#8217;t just have the software, but understands what we&#8217;re talking about and helps you get what you&#8217;re looking for \u2014 that the message arrives, arrives properly, and that we can work through solutions for the filters of the major mail servers.<\/strong><\/p>\n<p>Definitely, the tool brought simplicity to managing sends and professionalism to managing our email marketing campaigns.<\/p>\n<p>All of this, together with a good sending control panel, means we&#8217;re very satisfied with the service Mailrelay provides us, not forgetting its good customer support.\u201d<\/p>\n<p><em>Carlos Pazos,<\/em><br \/>\n<em>Founder of aseguratuviaje.com.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cThe newsletter service seems excellent to me. I spent many years with different services and companies, and the truth is that for large lists, to send mass mailings, it&#8217;s important to have a company that doesn&#8217;t just have the software, but understands what we&#8217;re talking about and helps you get what you&#8217;re looking for\u201d. Download [&hellip;]<\/p>\n","protected":false},"featured_media":49499,"template":"","class_list":["post-91925","case-study","type-case-study","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Aseguratuviaje.com - Mailrelay<\/title>\n<meta name=\"description\" content=\"The newsletter service seems excellent to me. 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I spent many years with different services and companies, and the truth is that for large lists, to send mass mailings, it&#8217;s important to have a company that doesn&#8217;t just have the software, but understands what we&#8217;re talking about and helps you get what you&#8217;re looking for\u201d. Download&hellip;","_links":{"self":[{"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/case-study\/91925","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/case-study"}],"about":[{"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/types\/case-study"}],"version-history":[{"count":0,"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/case-study\/91925\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/media\/49499"}],"wp:attachment":[{"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/media?parent=91925"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}