{"id":116162,"date":"2026-11-10T11:03:58","date_gmt":"2026-11-10T11:03:58","guid":{"rendered":"https:\/\/mailrelay.com\/glossary\/invisible-text\/"},"modified":"2026-11-11T11:05:09","modified_gmt":"2026-11-11T11:05:09","slug":"invisible-text","status":"publish","type":"glossary","link":"https:\/\/mailrelay.com\/en\/glossary\/invisible-text\/","title":{"rendered":"Invisible text"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Invisible text<\/strong> is a character that the system counts as text but that doesn&#8217;t show on screen.<\/p>\n\n<p class=\"wp-block-paragraph\">It looks like an empty gap. To the app, though, something is written there.<\/p>\n\n<p class=\"wp-block-paragraph\">That&#8217;s why it works where you can&#8217;t leave a field blank: a &#8220;nameless&#8221; name on <a href=\"https:\/\/mailrelay.com\/en\/glossary\/whatsapp\/\" target=\"_blank\" rel=\"noopener\">WhatsApp<\/a>, a message that looks empty or a line break on Instagram.<\/p>\n\n<p class=\"wp-block-paragraph\">And it has a lesser-known use in email: padding the <a href=\"https:\/\/mailrelay.com\/en\/glossary\/email-preheader\/\" target=\"_blank\" rel=\"noopener\">preheader<\/a> so the body of the message doesn&#8217;t sneak into the <a href=\"https:\/\/mailrelay.com\/en\/glossary\/inbox\/\" target=\"_blank\" rel=\"noopener\">inbox<\/a>.<\/p>\n\n<h2 class=\"wp-block-heading\">How does invisible text work?<\/h2>\n\n<p class=\"wp-block-paragraph\">Cada letra, n\u00famero o <a href=\"https:\/\/mailrelay.com\/en\/glossary\/symbols\/\">s\u00edmbolo<\/a> tiene un c\u00f3digo en Unicode, el est\u00e1ndar que usan m\u00f3viles y ordenadores para mostrar texto.<\/p>\n\n<p class=\"wp-block-paragraph\">Some of those codes don&#8217;t draw anything. They are special spaces, fillers or joining marks between letters.<\/p>\n\n<p class=\"wp-block-paragraph\">The normal space on your keyboard doesn&#8217;t work for this. Many apps trim it at the beginning and end, or don&#8217;t accept a field that contains only spaces.<\/p>\n\n<p class=\"wp-block-paragraph\">A character like the Hangul filler (U+3164) doesn&#8217;t get trimmed. The system treats it not as a space but as a letter with nothing drawn.<\/p>\n\n<p class=\"wp-block-paragraph\">Don&#8217;t confuse it with <a href=\"https:\/\/mailrelay.com\/en\/glossary\/whitespace\/\" target=\"_blank\" rel=\"noopener\">whitespace<\/a> in design. That&#8217;s the breathing room you leave around the elements of a page or an email.<\/p>\n\n<p class=\"wp-block-paragraph\">Invisible text is a specific character that you copy and paste.<\/p>\n\n<h2 class=\"wp-block-heading\">Invisible text to copy and paste<\/h2>\n\n<p class=\"wp-block-paragraph\">These are the most commonly used blank characters.<\/p>\n\n<p class=\"wp-block-paragraph\">To copy one, select only the gap <strong>between the brackets<\/strong> and paste it wherever you need it. On a computer, double-clicking inside is usually enough.<\/p>\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Character<\/th><th>Code<\/th><th>Where it works best<\/th><th>Copy it<\/th><\/tr><\/thead><tbody><tr><td>Hangul filler<\/td><td>U+3164<\/td><td>Names on WhatsApp, Free Fire and games<\/td><td>[\u3164]<\/td><\/tr><tr><td>Braille blank<\/td><td>U+2800<\/td><td>WhatsApp messages, line breaks on Instagram<\/td><td>[\u2800]<\/td><\/tr><tr><td>Zero-width space<\/td><td>U+200B<\/td><td>Separating words unnoticed, breaking long links<\/td><td>[\u200b]<\/td><\/tr><tr><td>Non-breaking space<\/td><td>U+00A0<\/td><td>Keeping two words from being split across lines<\/td><td>[ ]<\/td><\/tr><tr><td>Zero-width non-joiner<\/td><td>U+200C<\/td><td>Preheader padding in emails (\u200c)<\/td><td>[\u200c]<\/td><\/tr><tr><td>Figure space<\/td><td>U+2007<\/td><td>Aligning numbers in text tables<\/td><td>[\u2007]<\/td><\/tr><\/tbody><\/table><\/figure>\n\n<p class=\"wp-block-paragraph\">As you can see, they don&#8217;t all do the same job. The <strong>zero-width<\/strong> ones take up no space: they&#8217;re for joining or separating text, not for &#8220;writing&#8221; an empty name.<\/p>\n\n<p class=\"wp-block-paragraph\">For a blank name or message, you need a character with width, like the Hangul filler or the braille blank.<\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-usos-1024x576.png\" alt=\"Infographic with the four common uses of invisible text: blank name, message that looks empty, line breaks on social media and preheader padding\" class=\"wp-image-115845\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-usos-1024x576.png 1024w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-usos-300x169.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-usos-768x432.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-usos-1536x864.png 1536w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-usos-110x62.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-usos-60x34.png 60w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-usos.png 1672w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<div class=\"wp-block-group has-very-light-gray-background-color has-background\" style=\"border-radius:8px;padding-top:24px;padding-right:28px;padding-bottom:24px;padding-left:28px\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Control what&#8217;s read next to your subject line<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With Mailrelay, you write your own preview text and send up to 80,000 emails a month for free, with human support on every plan.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-mailrelay-primary-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mailrelay.com\/en\/signup\/?utm_medium=cta&amp;utm_campaign=texto-invisible\">Create a free account<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n<h2 class=\"wp-block-heading\">Which one to use on WhatsApp, Instagram or Free Fire?<\/h2>\n\n<p class=\"wp-block-paragraph\">Each app filters characters in its own way. What works today may stop working after an update. These are the most common combinations:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Invisible name on WhatsApp:<\/strong> paste the Hangul filler (\u3164) into the name field. If the app rejects it, try two in a row.<\/li>\n\n\n\n<li><strong>Empty message on WhatsApp:<\/strong> WhatsApp won&#8217;t let you send a message with no text, but it will let you send one with the braille blank (\u2800). It arrives as a bubble that looks empty.<\/li>\n\n\n\n<li><strong>Line breaks on Instagram:<\/strong> put a braille blank on its own on the line you want to leave empty, in your bio or caption.<\/li>\n\n\n\n<li><strong>Usernames in Free Fire and other games:<\/strong> the Hangul filler is the most popular choice for separating words or leaving gaps in the name.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Would you rather format what people do see? The post on <a href=\"https:\/\/mailrelay.com\/en\/blog\/2026\/11\/09\/whatsapp-text-formatting\/\" target=\"_blank\" rel=\"noopener\">bold, italics and strikethrough on WhatsApp<\/a> covers all 8 formats.<\/p>\n\n<p class=\"wp-block-paragraph\">And if you&#8217;re after faces, check out the entries on <a href=\"https:\/\/mailrelay.com\/en\/glossary\/kaomoji\/\" target=\"_blank\" rel=\"noopener\">kaomoji<\/a>, with almost a hundred to copy, and <a href=\"https:\/\/mailrelay.com\/en\/glossary\/emoji\/\" target=\"_blank\" rel=\"noopener\">emoji<\/a>.<\/p>\n\n<h2 class=\"wp-block-heading\">The invisible text trick in the preheader<\/h2>\n\n<p class=\"wp-block-paragraph\">In the inbox, next to the <a href=\"https:\/\/mailrelay.com\/en\/glossary\/email-subject-line\/\" target=\"_blank\" rel=\"noopener\">email subject line<\/a>, there&#8217;s a preview line: the preheader.<\/p>\n\n<p class=\"wp-block-paragraph\">If you keep it short, <a href=\"https:\/\/mailrelay.com\/en\/glossary\/gmail-email\/\" target=\"_blank\" rel=\"noopener\">Gmail<\/a>, <a href=\"https:\/\/mailrelay.com\/en\/glossary\/outlook\/\" target=\"_blank\" rel=\"noopener\">Outlook<\/a> or Apple Mail fill the gap with the first words of the body.<\/p>\n\n<p class=\"wp-block-paragraph\">And that&#8217;s where things like &#8220;View in browser&#8221; or the logo&#8217;s <a href=\"https:\/\/mailrelay.com\/en\/glossary\/alt-text-alternative-text\/\" target=\"_blank\" rel=\"noopener\">alt text<\/a> tend to show up.<\/p>\n\n<p class=\"wp-block-paragraph\">To avoid this, a string of invisible text is added right after the preheader.<\/p>\n\n<p class=\"wp-block-paragraph\">The email client counts it as text, fills the line with it and doesn&#8217;t pull from the body.<\/p>\n\n<p class=\"wp-block-paragraph\">The most widespread combination repeats <strong>\u034f\u200c\u00a0<\/strong> several dozen times. They are U+034F, U+200C and a non-breaking space.<\/p>\n\n<p class=\"wp-block-paragraph\">Litmus, one of the industry&#8217;s references in email testing, explains this technique on its blog.<\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-preheader-1024x576.png\" alt=\"Diagram of an inbox comparing a preheader without padding, where &quot;View in browser&quot; sneaks in, with one padded with invisible text\" class=\"wp-image-115850\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-preheader-1024x576.png 1024w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-preheader-300x169.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-preheader-768x432.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-preheader-1536x864.png 1536w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-preheader-110x62.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-preheader-60x34.png 60w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/11\/texto-invisible-preheader.png 1672w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">That said, you don&#8217;t need it in every send. If your preheader already fills the line, the padding adds nothing.<\/p>\n\n<p class=\"wp-block-paragraph\">The preheader entry tells you how many characters fit.<\/p>\n\n<p class=\"wp-block-paragraph\">And it&#8217;s a good idea to test it first in several email clients, because each one cuts off the preview at a different point.<\/p>\n\n<h2 class=\"wp-block-heading\">Can invisible text cause problems?<\/h2>\n\n<p class=\"wp-block-paragraph\">Yes, and more so in email than anywhere else.<\/p>\n\n<p class=\"wp-block-paragraph\">Hidden text is a classic technique of fraudulent email, so <a href=\"https:\/\/mailrelay.com\/en\/glossary\/antispam-filters\/\" target=\"_blank\" rel=\"noopener\">spam filters<\/a> scrutinize it closely.<\/p>\n\n<p class=\"wp-block-paragraph\">In January 2019, the security company Avanan described the Z-WASP attack.<\/p>\n\n<p class=\"wp-block-paragraph\">These were <a href=\"https:\/\/mailrelay.com\/en\/glossary\/phishing\/\" target=\"_blank\" rel=\"noopener\">phishing<\/a> emails that inserted zero-width spaces inside links so that Office 365 wouldn&#8217;t recognize them as dangerous.<\/p>\n\n<p class=\"wp-block-paragraph\">Moderate padding in the preheader is not that.<\/p>\n\n<p class=\"wp-block-paragraph\">But putting invisible characters in the subject line, between the letters of a word or inside a link can look like an attempt to trick the filter.<\/p>\n\n<div class=\"wp-block-group has-background\" style=\"border-radius:8px;background-color:#fff8e1;padding-top:24px;padding-right:28px;padding-bottom:24px;padding-left:28px\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Although it may seem like a good idea for grabbing attention, &#8220;empty&#8221; email subject lines, or ones with no visible text, are not more effective. They can also look like spam or seem deceptive. Given the current state of security, I wouldn&#8217;t use them.<\/p>\n<cite><strong><a href=\"https:\/\/mailrelay.com\/en\/blog\/author\/jose\/\">Jose Argudo<\/a><\/strong>, CMO of Mailrelay<\/cite><\/blockquote>\n<\/div><\/div>\n\n<p class=\"wp-block-paragraph\">There are other effects worth knowing about:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>More expensive SMS:<\/strong> almost all of these characters are outside the basic SMS alphabet. Just one switches the message to Unicode and drops it from 160 to 70 <a href=\"https:\/\/mailrelay.com\/en\/glossary\/sms-character-limit\/\" target=\"_blank\" rel=\"noopener\">characters per SMS<\/a>.<\/li>\n\n\n\n<li><strong>Accessibility:<\/strong> some screen readers read these characters as odd pauses or announce them by name. Use them sparingly if you care about <a href=\"https:\/\/mailrelay.com\/en\/glossary\/accessible-email\/\" target=\"_blank\" rel=\"noopener\">accessible email<\/a>.<\/li>\n\n\n\n<li><strong>Errors when copying data:<\/strong> a zero-width space accidentally pasted into an email address or a password makes it &#8220;not work&#8221; for no apparent reason.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">They also show up in AI-generated text.<\/p>\n\n<p class=\"wp-block-paragraph\">In April 2025, several analyses detected narrow non-breaking spaces (U+202F) in responses from some <a href=\"https:\/\/mailrelay.com\/en\/glossary\/chatgpt\/\" target=\"_blank\" rel=\"noopener\">ChatGPT<\/a> models.<\/p>\n\n<p class=\"wp-block-paragraph\">There was speculation that they were a watermark, something nobody has proven.<\/p>\n\n<h2 class=\"wp-block-heading\">How to detect and remove invisible characters<\/h2>\n\n<p class=\"wp-block-paragraph\">Is some copied text behaving strangely? Paste it into a plain text editor first, such as Notepad, and copy it again.<\/p>\n\n<p class=\"wp-block-paragraph\">Many fillers disappear along the way.<\/p>\n\n<p class=\"wp-block-paragraph\">If you need to see them, code editors highlight them. Visual Studio Code, for example, highlights invisible Unicode characters by default.<\/p>\n\n<p class=\"wp-block-paragraph\">With an <a href=\"https:\/\/mailrelay.com\/en\/glossary\/email-lists\/\" target=\"_blank\" rel=\"noopener\">email list<\/a>, pay attention to the addresses that fail when you import them.<\/p>\n\n<p class=\"wp-block-paragraph\">They often have a special space at the beginning or end that you can&#8217;t see at a glance.<\/p>\n\n<h2 class=\"wp-block-heading\">How Mailrelay helps you<\/h2>\n\n<p class=\"wp-block-paragraph\">The Mailrelay editor has its own field for <strong>preview text<\/strong>.<\/p>\n\n<p class=\"wp-block-paragraph\">That way, you decide what&#8217;s read next to the subject line, not the first paragraph of the email.<\/p>\n\n<p class=\"wp-block-paragraph\">You can compare subject lines with an <a href=\"https:\/\/mailrelay.com\/en\/glossary\/a-b-testing\/\" target=\"_blank\" rel=\"noopener\">A\/B test<\/a>. And before sending, the editor&#8217;s <strong>Spam report<\/strong> warns you if anything in the content might cause problems.<\/p>\n\n<p class=\"wp-block-paragraph\">The free account lets you send up to 80,000 emails a month to 20,000 contacts, and there&#8217;s human support on every plan.<\/p>\n\n<p class=\"wp-block-paragraph\">If you also send SMS, remember that invisible text counts as Unicode and changes the number of messages you use.<\/p>\n\n<p class=\"wp-block-paragraph\">Check the <a href=\"https:\/\/mailrelay.com\/en\/glossary\/sms-marketing\/\" target=\"_blank\" rel=\"noopener\">SMS marketing<\/a> entry before your first campaign.<\/p>\n\n<div class=\"wp-block-group has-very-light-gray-background-color has-background\" style=\"border-radius:8px;padding-top:24px;padding-right:28px;padding-bottom:24px;padding-left:28px\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Your campaigns, clear and trick-free<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Create your free Mailrelay account and send up to 80,000 emails a month to 20,000 contacts.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-mailrelay-primary-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mailrelay.com\/en\/signup\/?utm_medium=cta&amp;utm_campaign=texto-invisible\">Try Mailrelay for free<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n<h2 class=\"wp-block-heading\">Related posts<\/h2>\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/mailrelay.com\/en\/glossary\/email-preheader\/\">Preheader<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mailrelay.com\/en\/glossary\/kaomoji\/\">Kaomoji<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mailrelay.com\/en\/glossary\/sms-character-limit\/\">SMS character limit<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mailrelay.com\/en\/glossary\/whitespace\/\">Whitespace<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mailrelay.com\/en\/glossary\/phishing\/\">Phishing<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mailrelay.com\/en\/glossary\/emoji\/\">Emoji<\/a><\/li>\n<\/ul>\n","protected":false},"template":"","class_list":["post-116162","glossary","type-glossary","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Invisible text: copy and paste blank characters<\/title>\n<meta name=\"description\" content=\"Copy invisible text for WhatsApp, Instagram or your email. 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