{"id":82259,"date":"2024-10-02T19:13:02","date_gmt":"2024-10-02T19:13:02","guid":{"rendered":"https:\/\/mailrelay.com\/glossary\/boxing-day\/"},"modified":"2025-02-27T20:28:41","modified_gmt":"2025-02-27T20:28:41","slug":"boxing-day","status":"publish","type":"glossary","link":"https:\/\/mailrelay.com\/en\/glossary\/boxing-day\/","title":{"rendered":"Boxing Day"},"content":{"rendered":"\n<p>Boxing Day is a holiday celebrated the day after Christmas, so December 26.<\/p>\n\n<p>It is especially popular in the UK and other countries that are part of the Commonwealth. <\/p>\n\n<p>During this day, many stores offer significant discounts and promotions, similar to <a href=\"https:\/\/mailrelay.com\/en\/glossary\/black-friday\/\" target=\"_blank\" rel=\"noreferrer noopener\">Black Friday <\/a> in the United States.<\/p>\n\n<p>Boxing Day is famous for the massive number of people who go to shops to take advantage of promotions and lower prices. <\/p>\n\n<p>Consumers look forward to the offers on this day to purchase products at reduced prices. <\/p>\n\n<p><strong>It is an excellent time for companies to increase their sales and clear inventories.<\/strong><\/p>\n\n<h2 class=\"wp-block-heading\">Why is it related to Bulk SMS?<\/h2>\n\n<p><a href=\"https:\/\/mailrelay.com\/en\/sms\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bulk SMS <\/a> is a tool that can boost sales during Boxing Day. <\/p>\n\n<p>What can you do to take advantage of this date?<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Direct promotions: <\/strong> By sending bulk SMS, you can communicate directly with your customers, offering exclusive promotions and discounts. It is a direct channel, and text messages have high open rates.<\/li>\n\n\n\n<li><strong>Personalization: <\/strong> This increases relevance and the likelihood of conversion.<\/li>\n\n\n\n<li><strong>Integration with Email Marketing: <\/strong> Bulk SMS combines perfectly with email marketing. You can use both channels to create a complete and effective Boxing Day campaign.<\/li>\n\n\n\n<li><strong>Speed and effectiveness: <\/strong> SMS is fast and arrives directly to the <a href=\"https:\/\/mailrelay.com\/en\/glossary\/recipient\/\" target=\"_blank\" rel=\"noreferrer noopener\">recipient&#8217;s <\/a> mobile device. Therefore, it is an effective tool for last minute promotions.<\/li>\n<\/ul>\n\n<p>Boxing Day is not just a time for shopping and discounts. <\/p>\n\n<p>It is an opportunity for companies to connect with customers effectively. <\/p>\n\n<h2 class=\"wp-block-heading\">Related entries<\/h2>\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/mailrelay.com\/en\/glossary\/cyber-monday\/\">Cyber Monday<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mailrelay.com\/en\/publicidad-digital\/\">Digital advertising<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mailrelay.com\/en\/glossary\/email-marketing-campaign\/\">Email Marketing Campaign<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mailrelay.com\/en\/glossary\/remarketing\/\">Remarketing<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mailrelay.com\/en\/glossary\/landing-page\/\">Landing Page<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mailrelay.com\/en\/glossary\/programmatic-advertising\/\">Programmatic Advertising<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mailrelay.com\/en\/glossary\/seo-search-engine-optimization\/\">Seo Search Engine Optimization<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mailrelay.com\/en\/campana-de-newsletter\/\">Newsletter campaign<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mailrelay.com\/en\/glossary\/personalization-in-email-marketing\/\">Personalization in Email Marketing<\/a><\/li>\n<\/ul>\n","protected":false},"template":"","class_list":["post-82259","glossary","type-glossary","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - 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It is especially popular in the UK and other countries that are part of the Commonwealth. During this day, many stores offer significant discounts and promotions, similar to Black Friday in the United States. Boxing Day is famous for the massive number&hellip;","_links":{"self":[{"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/glossary\/82259","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"version-history":[{"count":2,"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/glossary\/82259\/revisions"}],"predecessor-version":[{"id":84114,"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/glossary\/82259\/revisions\/84114"}],"wp:attachment":[{"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/media?parent=82259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}