{"id":83722,"date":"2025-01-31T19:42:46","date_gmt":"2025-01-31T19:42:46","guid":{"rendered":"https:\/\/mailrelay.com\/glosario\/free-newsletter\/"},"modified":"2026-10-07T11:27:23","modified_gmt":"2026-10-07T11:27:23","slug":"free-newsletter","status":"publish","type":"glossary","link":"https:\/\/mailrelay.com\/en\/glossary\/free-newsletter\/","title":{"rendered":"Free newsletter"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A <strong>free newsletter<\/strong> is an email bulletin you create and send with the free plan of an email marketing tool. You don&#8217;t pay for the editor, the sending or the statistics. With <a href=\"https:\/\/mailrelay.com\/en\/\" target=\"_blank\" rel=\"noopener\">Mailrelay<\/a> you can send up to 80,000 emails a month to 20,000 contacts at no cost.<\/p>\n\n<p class=\"wp-block-paragraph\">It&#8217;s the easiest way to keep your customers up to date without a budget. If you&#8217;re looking for the complete guide to design and content, read <a href=\"https:\/\/mailrelay.com\/en\/blog\/2017\/05\/09\/how-to-create-a-newsletter-for-free\/\" target=\"_blank\" rel=\"noopener\">how to create a newsletter step by step<\/a>.<\/p>\n\n<h2 class=\"wp-block-heading\">Can you create a newsletter for free?<\/h2>\n\n<p class=\"wp-block-paragraph\">Yes. Many email marketing tools have a free plan with limits on contacts or sends. The difference lies in how much they let you send and which features they include.<\/p>\n\n<p class=\"wp-block-paragraph\">You can also send it from your personal email account, but it has clear limits:<\/p>\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Option<\/th><th>Limit<\/th><th>What you&#8217;re missing<\/th><\/tr><\/thead><tbody><tr><td>Personal Gmail or Outlook<\/td><td>Around 500 recipients a day on Gmail<\/td><td>Statistics, unsubscribe management and templates<\/td><\/tr><tr><td>Mailrelay free plan<\/td><td>80,000 emails a month and 20,000 contacts<\/td><td>Nothing essential: editor, automations and statistics included<\/td><\/tr><tr><td>Paid plan<\/td><td>Based on contacts and sends, from \u20ac48 a month<\/td><td>For large lists or sending via SMTP\/API<\/td><\/tr><\/tbody><\/table><\/figure>\n\n<p class=\"wp-block-paragraph\">With a professional tool, your emails have a better chance of reaching the inbox. Plus, you comply with the law: every send includes its unsubscribe link.<\/p>\n\n<h2 class=\"wp-block-heading\">Why should you create a free newsletter?<\/h2>\n\n<p class=\"wp-block-paragraph\">Not every business can invest in tools or in advertising with uncertain results. A free newsletter lets you start with no risk:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Connect with your customers without spending:<\/strong> you send news and useful content at no cost.<\/li>\n\n\n\n<li><strong>Sell without paying for ads:<\/strong> you share offers with people who already know your brand.<\/li>\n\n\n\n<li><strong>Build your brand:<\/strong> you show up in the inbox regularly.<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">What Mailrelay&#8217;s free plan includes<\/h2>\n\n<p class=\"wp-block-paragraph\">With the free account you get the features you need to send newsletters professionally:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Drag-and-drop editor with templates and an AI assistant to help you write.<\/li>\n\n\n\n<li>Automations, such as the <a href=\"https:\/\/mailrelay.com\/en\/glossary\/welcome-email\/\" target=\"_blank\" rel=\"noopener\">welcome email<\/a>.<\/li>\n\n\n\n<li>Forms and landing pages to capture subscribers.<\/li>\n\n\n\n<li>Statistics on opens, clicks, unsubscribes and location.<\/li>\n\n\n\n<li>Support via chat, ticket and phone.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Sending via SMTP or API is available as a 30-day trial on the free account. If you need it afterwards, you can purchase it separately or get it included in the paid plans.<\/p>\n\n<div class=\"wp-block-group has-very-light-gray-background-color has-background\" style=\"border-radius:8px;padding-top:24px;padding-right:28px;padding-bottom:24px;padding-left:28px\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Create your free newsletter now<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">80,000 emails a month and 20,000 contacts at no cost, with editor, automations and statistics.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-mailrelay-primary-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mailrelay.com\/en\/signup\/?utm_medium=cta&amp;utm_campaign=newsletter-gratis\">Create a free account<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n<h2 class=\"wp-block-heading\">How to create a free newsletter in 8 steps<\/h2>\n\n<p class=\"wp-block-paragraph\">The process takes a few minutes. These are the steps in Mailrelay:<\/p>\n\n<h3 class=\"wp-block-heading\">1. Sign up for free with Mailrelay<\/h3>\n\n<p class=\"wp-block-paragraph\">Go to <a href=\"https:\/\/mailrelay.com\/en\/\" target=\"_blank\" rel=\"noopener\">Mailrelay<\/a> and click &#8220;Create account&#8221;. All you need is your name and your email address.<\/p>\n\n<h3 class=\"wp-block-heading\">2. Verify your account<\/h3>\n\n<p class=\"wp-block-paragraph\">Confirm your registration from the email you&#8217;ll receive. This gives you access to all the features of the free plan.<\/p>\n\n<h3 class=\"wp-block-heading\">3. Set up your sending domain<\/h3>\n\n<p class=\"wp-block-paragraph\">Under &#8220;Settings&#8221; and &#8220;Email authentication&#8221; you&#8217;ll find the <a href=\"https:\/\/mailrelay.com\/en\/glossary\/spf-sender-policy-framework\/\" target=\"_blank\" rel=\"noopener\">SPF<\/a>, <a href=\"https:\/\/mailrelay.com\/en\/glossary\/dkim-domainkeys-identified-mail\/\" target=\"_blank\" rel=\"noopener\">DKIM<\/a> and <a href=\"https:\/\/mailrelay.com\/en\/glossary\/dmarc\/\" target=\"_blank\" rel=\"noopener\">DMARC<\/a> records. From there you can generate a link so your hosting provider can help you add them.<\/p>\n\n<h3 class=\"wp-block-heading\">4. Create your subscriber list<\/h3>\n\n<p class=\"wp-block-paragraph\">Import your contacts from a CSV file or create a form for your website. Mailrelay handles unsubscribes and bounces so your list always stays clean.<\/p>\n\n<h3 class=\"wp-block-heading\">5. Design your newsletter<\/h3>\n\n<p class=\"wp-block-paragraph\">Choose a template, add your logo and colors, and include images and links. If writing isn&#8217;t your thing, the AI assistant gives you a first draft that you can then fine-tune.<\/p>\n\n<h3 class=\"wp-block-heading\">6. Segment your audience<\/h3>\n\n<p class=\"wp-block-paragraph\">Send each group what interests them. You can filter by opens, clicks, <a href=\"https:\/\/mailrelay.com\/en\/glossary\/subscriber-groups\/\" target=\"_blank\" rel=\"noopener\">subscriber groups<\/a> or the data you&#8217;ve imported.<\/p>\n\n<h3 class=\"wp-block-heading\">7. Send or schedule the send<\/h3>\n\n<p class=\"wp-block-paragraph\">Send it right away or schedule it for the time your audience reads their email. You can also schedule several in advance.<\/p>\n\n<h3 class=\"wp-block-heading\">8. Analyze the results<\/h3>\n\n<p class=\"wp-block-paragraph\">Check who opened, which links they clicked, how many unsubscribed and whether there were spam complaints. Use that data to improve your next send.<\/p>\n\n<h2 class=\"wp-block-heading\">Limits of a free newsletter and when to upgrade to a paid plan<\/h2>\n\n<p class=\"wp-block-paragraph\">The free plan works for you as long as your list doesn&#8217;t exceed 20,000 contacts and you don&#8217;t send more than 80,000 emails a month. For example, with 10,000 subscribers you can send up to 8 newsletters a month.<\/p>\n\n<p class=\"wp-block-paragraph\">It&#8217;s worth upgrading to a paid plan when:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Your list grows beyond 20,000 contacts.<\/li>\n\n\n\n<li>You need to send emails from your website or online store via SMTP or API.<\/li>\n\n\n\n<li>You want a dedicated IP for high-volume sending.<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">What content to include in your free newsletter<\/h2>\n\n<p class=\"wp-block-paragraph\">Being free doesn&#8217;t mean anything goes. Your subscribers will read the newsletter if it gives them something of value. Some ideas that work for almost any business:<\/p>\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Content type<\/th><th>Example<\/th><\/tr><\/thead><tbody><tr><td>News<\/td><td>New products, changes to opening hours or services<\/td><\/tr><tr><td>Useful content<\/td><td>A tip, a short guide or your latest blog post<\/td><\/tr><tr><td>Offers<\/td><td>A subscriber-only discount<\/td><\/tr><tr><td>Real-life cases<\/td><td>A customer&#8217;s story or a before and after<\/td><\/tr><tr><td>Calendar<\/td><td>Events, webinars or key dates of the month<\/td><\/tr><\/tbody><\/table><\/figure>\n\n<p class=\"wp-block-paragraph\">For design inspiration, take a look at these <a href=\"https:\/\/mailrelay.com\/en\/blog\/2022\/10\/31\/12-newsletter-examples-tips-and-secrets-for-creating-effective-campaigns\/\" target=\"_blank\" rel=\"noopener\">newsletter examples<\/a>.<\/p>\n\n<h2 class=\"wp-block-heading\">How Mailrelay helps you create your free newsletter<\/h2>\n\n<p class=\"wp-block-paragraph\">Creating a free newsletter is easy if you choose the right tool. With Mailrelay you get 80,000 emails a month, 20,000 contacts and human support, even on the free account.<\/p>\n\n<p class=\"wp-block-paragraph\">Be consistent: send regularly, measure each campaign and improve little by little. That way your <a href=\"https:\/\/mailrelay.com\/en\/blog\/2022\/09\/18\/what-is-email-marketing\/\" target=\"_blank\" rel=\"noopener\">email marketing<\/a> will deliver results without you paying anything at first.<\/p>\n\n<div class=\"wp-block-group has-very-light-gray-background-color has-background\" style=\"border-radius:8px;padding-top:24px;padding-right:28px;padding-bottom:24px;padding-left:28px\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Send your first newsletter today<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sign up in minutes and get support via chat, ticket and phone, even on the free account.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-mailrelay-primary-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mailrelay.com\/en\/signup\/?utm_medium=cta&amp;utm_campaign=newsletter-gratis\">Try Mailrelay for free<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n<h2 class=\"wp-block-heading\">Free newsletter FAQ<\/h2>\n\n<p class=\"wp-block-paragraph\">These are the most common questions about free newsletters.<\/p>\n\n<h3 class=\"wp-block-heading\">Is it free to subscribe to a newsletter?<\/h3>\n\n<p class=\"wp-block-paragraph\">Yes. Subscribing to a newsletter is almost always free: you just give your email address and agree to receive the emails. You can unsubscribe whenever you like using the link at the bottom of every email.<\/p>\n\n<h3 class=\"wp-block-heading\">How many emails can I send for free with Mailrelay?<\/h3>\n\n<p class=\"wp-block-paragraph\">Up to 80,000 emails a month to a maximum of 20,000 contacts, at no cost.<\/p>\n\n<h3 class=\"wp-block-heading\">Do I need my own domain to send a newsletter?<\/h3>\n\n<p class=\"wp-block-paragraph\">It&#8217;s recommended. Gmail, Yahoo and Microsoft require bulk email to be sent from a domain authenticated with SPF, DKIM and DMARC. Sending from a Gmail or Hotmail address means more of your emails end up in spam.<\/p>\n","protected":false},"template":"","class_list":["post-83722","glossary","type-glossary","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Free newsletter: how to create and send one without paying<\/title>\n<meta name=\"description\" content=\"Free newsletter: create and send your newsletter at no cost with Mailrelay. 80,000 emails a month, 20,000 contacts, editor and statistics, step by step.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mailrelay.com\/en\/glossary\/free-newsletter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Free newsletter: how to create and send one without paying\" \/>\n<meta property=\"og:description\" content=\"Free newsletter: create and send your newsletter at no cost with Mailrelay. 80,000 emails a month, 20,000 contacts, editor and statistics, step by step.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mailrelay.com\/en\/glossary\/free-newsletter\/\" \/>\n<meta property=\"og:site_name\" content=\"Mailrelay\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Mailrelay\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-07T11:27:23+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@mailrelay\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mailrelay.com\\\/en\\\/glossary\\\/free-newsletter\\\/\",\"url\":\"https:\\\/\\\/mailrelay.com\\\/en\\\/glossary\\\/free-newsletter\\\/\",\"name\":\"Free newsletter: how to create and send one without paying\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mailrelay.com\\\/en\\\/#website\"},\"datePublished\":\"2025-01-31T19:42:46+00:00\",\"dateModified\":\"2026-10-07T11:27:23+00:00\",\"description\":\"Free newsletter: create and send your newsletter at no cost with Mailrelay. 80,000 emails a month, 20,000 contacts, editor and statistics, step by step.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/mailrelay.com\\\/en\\\/glossary\\\/free-newsletter\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/mailrelay.com\\\/en\\\/glossary\\\/free-newsletter\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/mailrelay.com\\\/en\\\/glossary\\\/free-newsletter\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/mailrelay.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Free newsletter\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/mailrelay.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/mailrelay.com\\\/en\\\/\",\"name\":\"Mailrelay\",\"description\":\"Mailrelay.com - 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You don&#8217;t pay for the editor, the sending or the statistics. With Mailrelay you can send up to 80,000 emails a month to 20,000 contacts at no cost. It&#8217;s the easiest way to keep your&hellip;","_links":{"self":[{"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/glossary\/83722","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"version-history":[{"count":6,"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/glossary\/83722\/revisions"}],"predecessor-version":[{"id":100125,"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/glossary\/83722\/revisions\/100125"}],"wp:attachment":[{"href":"https:\/\/mailrelay.com\/en\/wp-json\/wp\/v2\/media?parent=83722"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}