{"id":87395,"date":"2025-12-02T19:40:22","date_gmt":"2025-12-02T19:40:22","guid":{"rendered":"https:\/\/mailrelay.com\/glossary\/salesforce\/"},"modified":"2025-12-02T19:40:25","modified_gmt":"2025-12-02T19:40:25","slug":"salesforce","status":"publish","type":"glossary","link":"https:\/\/mailrelay.com\/en\/glossary\/salesforce\/","title":{"rendered":"Salesforce"},"content":{"rendered":"\n<p>In the world of marketing and sales, Salesforce is synonymous with innovation and efficiency. <\/p>\n\n<p><strong>This term represents not only a leading company but also a philosophy and a tool that has revolutionized how businesses interact with their customers. <\/strong> <\/p>\n\n<h2 class=\"wp-block-heading\">Definition<\/h2>\n\n<p><strong>Salesforce <\/strong> is a technology company that offers customer relationship management (<a href=\"https:\/\/mailrelay.com\/en\/glossary\/crm-customer-relationship-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">CRM<\/a>) software. <\/p>\n\n<p>Its cloud-based platform allows companies to connect with their customers on a whole new level, offering a 360-degree view of every client.<\/p>\n\n<p>Founded in 1999, Salesforce has transformed the world of CRM, taking interactions and data analysis to a new level. Its focus on the cloud has made the platform accessible and flexible.<\/p>\n\n<p>Salesforce has been a driving force in the world of marketing and sales, redefining how companies interact with their customers. <\/p>\n\n<p>Its integration with <a href=\"https:\/\/mailrelay.com\/en\/email-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">email marketing <\/a> and <a href=\"https:\/\/mailrelay.com\/en\/sms\/\" target=\"_blank\" rel=\"noreferrer noopener\">SMS marketing <\/a> has enabled more direct and personalized communication.<\/p>\n","protected":false},"template":"","class_list":["post-87395","glossary","type-glossary","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Salesforce - Mailrelay<\/title>\n<meta name=\"description\" content=\"Salesforce is a technology company that offers customer relationship management (CRM) software.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mailrelay.com\/en\/glossary\/salesforce\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Salesforce - 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