{"id":85794,"date":"2025-08-05T18:14:13","date_gmt":"2025-08-05T18:14:13","guid":{"rendered":"https:\/\/mailrelay.com\/blog\/2025\/08\/05\/ai-in-email-marketing-best-ways-to-use-it\/"},"modified":"2026-10-07T19:42:12","modified_gmt":"2026-10-07T19:42:12","slug":"ai-in-email-marketing-best-ways-to-use-it","status":"publish","type":"post","link":"https:\/\/mailrelay.com\/en\/blog\/2025\/08\/05\/ai-in-email-marketing-best-ways-to-use-it\/","title":{"rendered":"AI in Email Marketing: Best Ways to Use It"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/mailrelay.com\/en\/\">Email marketing<\/a> is one of the most effective tools for attracting and retaining customers. <\/p>\n\n<p class=\"wp-block-paragraph\">But in an increasingly competitive environment, <strong>it&#8217;s key to take advantage of every available innovation<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">One of the most important is <strong>artificial intelligence (AI)<\/strong>, which lets you automate, optimize and personalize campaigns like never before.<\/p>\n\n<p class=\"wp-block-paragraph\">In this article, you&#8217;ll learn <strong>how to use AI in your email marketing campaigns with Mailrelay<\/strong>, an ideal platform for beginners thanks to its free account with powerful built-in tools.<\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<h2 class=\"wp-block-heading\">Benefits of AI in Email Marketing<\/h2>\n\n<p class=\"wp-block-paragraph\">Artificial intelligence can take your email marketing to the next level thanks to key benefits such as:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Personalization:<\/strong> send emails tailored to each segment, making them more relevant.<\/li>\n\n\n\n<li><strong>Automation:<\/strong> reduce manual effort by generating content quickly and automatically.<\/li>\n\n\n\n<li><strong>Better results:<\/strong> improve open and conversion rates by sending emails with better subject lines, content and calls to action.<\/li>\n<\/ul>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"830\" height=\"340\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2018\/05\/Marketing.jpg\" alt=\"How AI Works in Mailrelay\" class=\"wp-image-77559\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2018\/05\/Marketing.jpg 830w, https:\/\/mailrelay.com\/wp-content\/uploads\/2018\/05\/Marketing-300x123.jpg 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2018\/05\/Marketing-768x315.jpg 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2018\/05\/Marketing-110x45.jpg 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2018\/05\/Marketing-60x25.jpg 60w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">How AI Works in Mailrelay<\/h2>\n\n<p class=\"wp-block-paragraph\">At Mailrelay, we\u2019ve integrated artificial intelligence directly into the newsletter editor. <\/p>\n\n<p class=\"wp-block-paragraph\">Even in the free account, you can access tools that automatically generate text for attractive subject lines and tailored content. <\/p>\n\n<p class=\"wp-block-paragraph\">You simply provide basic instructions and receive a draft ready to personalize and send.<\/p>\n\n<p class=\"wp-block-paragraph\">Let\u2019s take a closer look at these points.<\/p>\n\n<h3 class=\"wp-block-heading\">\u00b7 Generate Email Subject Lines with AI<\/h3>\n\n<p class=\"wp-block-paragraph\">The first step is to add a newsletter in your newsletters section and give it a rough subject line:<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"889\" height=\"254\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/escribimos-un-asunto-de-forma-normal.png\" alt=\"Rough subject line\" class=\"wp-image-84267\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/escribimos-un-asunto-de-forma-normal.png 889w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/escribimos-un-asunto-de-forma-normal-300x86.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/escribimos-un-asunto-de-forma-normal-768x219.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/escribimos-un-asunto-de-forma-normal-110x31.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/escribimos-un-asunto-de-forma-normal-60x17.png 60w\" sizes=\"auto, (max-width: 889px) 100vw, 889px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">That will create the newsletter, and you\u2019ll see the sections you can start editing, starting with the subject line:<\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"215\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/edicion-del-boletin-1024x215.png\" alt=\"newsletter editing sections\" class=\"wp-image-84272\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/edicion-del-boletin-1024x215.png 1024w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/edicion-del-boletin-300x63.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/edicion-del-boletin-768x161.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/edicion-del-boletin-110x23.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/edicion-del-boletin-60x13.png 60w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/edicion-del-boletin.png 1273w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">When you open the section, you&#8217;ll see all the options: you can change the subject line, write preview text, and use the <strong>&#8220;Suggest&#8221;<\/strong> option, which displays the AI options: <\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"942\" height=\"362\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/seccion-de-edicion-del-asunto.png\" alt=\"subject line editing section\" class=\"wp-image-84276\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/seccion-de-edicion-del-asunto.png 942w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/seccion-de-edicion-del-asunto-300x115.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/seccion-de-edicion-del-asunto-768x295.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/seccion-de-edicion-del-asunto-110x42.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/seccion-de-edicion-del-asunto-60x23.png 60w\" sizes=\"auto, (max-width: 942px) 100vw, 942px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">When you click, you\u2019ll see a screen like the following:<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"888\" height=\"340\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/opciones-IA-asunto.png\" alt=\"initial data to generate a subject line with AI\" class=\"wp-image-84280\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/opciones-IA-asunto.png 888w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/opciones-IA-asunto-300x115.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/opciones-IA-asunto-768x294.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/opciones-IA-asunto-110x42.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/opciones-IA-asunto-60x23.png 60w\" sizes=\"auto, (max-width: 888px) 100vw, 888px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">The fields from left to right correspond to:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Tone of voice (natural, formal, informal&#8230;)<\/li>\n\n\n\n<li>Type of campaign (announcement, promotion, newsletter&#8230;)<\/li>\n\n\n\n<li>Brief description of the content<\/li>\n\n\n\n<li>Language<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">If you work with several markets, you can also use <a href=\"https:\/\/mailrelay.com\/en\/glossary\/machine-translation\/\" target=\"_blank\" rel=\"noreferrer noopener\">machine translation<\/a> to adapt your emails to different languages, although it&#8217;s always a good idea to review the result before sending.<\/p>\n\n<p class=\"wp-block-paragraph\">Once everything is filled in, click <strong>&#8220;Generate&#8221;<\/strong> and several subject line examples will appear, so you can choose the one you like best:<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"881\" height=\"386\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplos-de-lineas-de-asunto.png\" alt=\"examples of subject lines generated by AI\" class=\"wp-image-84284\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplos-de-lineas-de-asunto.png 881w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplos-de-lineas-de-asunto-300x131.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplos-de-lineas-de-asunto-768x336.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplos-de-lineas-de-asunto-110x48.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplos-de-lineas-de-asunto-60x26.png 60w\" sizes=\"auto, (max-width: 881px) 100vw, 881px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">All that&#8217;s left is to click <strong>&#8220;Use&#8221;<\/strong> and the selected subject line will be applied.<\/p>\n\n<h3 class=\"wp-block-heading\">\u00b7 Generate Newsletter or Email Content with AI<\/h3>\n\n<p class=\"wp-block-paragraph\">The process is similar, but now we\u2019ll go to the content editing section:<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"952\" height=\"139\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/edicion-del-contenido.png\" alt=\"Content editing section in the Mailrelay editor\" class=\"wp-image-84293\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/edicion-del-contenido.png 952w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/edicion-del-contenido-300x44.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/edicion-del-contenido-768x112.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/edicion-del-contenido-110x16.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/edicion-del-contenido-60x9.png 60w\" sizes=\"auto, (max-width: 952px) 100vw, 952px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">And we\u2019ll select the option to generate templates with AI:<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"651\" height=\"457\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/generador-de-plantillas-IA.png\" alt=\"AI template generator\" class=\"wp-image-84298\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/generador-de-plantillas-IA.png 651w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/generador-de-plantillas-IA-300x211.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/generador-de-plantillas-IA-110x77.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/generador-de-plantillas-IA-60x42.png 60w\" sizes=\"auto, (max-width: 651px) 100vw, 651px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">Once selected, the data you need to fill in is very simple:<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"890\" height=\"603\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplo-de-datos-para-plantilla-de-IA.png\" alt=\"Sample data for generating a template with AI\" class=\"wp-image-84303\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplo-de-datos-para-plantilla-de-IA.png 890w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplo-de-datos-para-plantilla-de-IA-300x203.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplo-de-datos-para-plantilla-de-IA-768x520.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplo-de-datos-para-plantilla-de-IA-110x75.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplo-de-datos-para-plantilla-de-IA-60x41.png 60w\" sizes=\"auto, (max-width: 890px) 100vw, 890px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">You only need to enter your website URL, the type of template (basic, products&#8230;), roughly what you want, the tone and language, and you\u2019ll get a result similar to the following:<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"771\" height=\"697\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplo-de-newsletter-con-IA.png\" alt=\"Example of a newsletter generated with AI\" class=\"wp-image-84308\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplo-de-newsletter-con-IA.png 771w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplo-de-newsletter-con-IA-300x271.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplo-de-newsletter-con-IA-768x694.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplo-de-newsletter-con-IA-110x99.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2025\/03\/ejemplo-de-newsletter-con-IA-60x54.png 60w\" sizes=\"auto, (max-width: 771px) 100vw, 771px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">From there, you can modify the design, expand it with more sections, change the text, or if you like it, send it as it is.<\/p>\n\n<p class=\"wp-block-paragraph\">As you can see, it&#8217;s an option that saves a lot of time in your email marketing.<\/p>\n\n<h3 class=\"wp-block-heading\">\u00b7 Don\u2019t Forget the Free Mailrelay Account<\/h3>\n\n<p class=\"wp-block-paragraph\">Mailrelay&#8217;s free account is ideal for beginners and small businesses, as <strong>it lets you send up to 80,000 emails a month to up to 20,000 contacts<\/strong> at no cost. <\/p>\n\n<p class=\"wp-block-paragraph\">This provides an excellent opportunity to explore and take advantage of advanced features such as AI-assisted newsletter generation, without the need for upfront investment.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"830\" height=\"340\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/06\/marketing-online-traffic.jpg\" alt=\"Best Ways to Use AI in Email Marketing\" class=\"wp-image-80434\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/06\/marketing-online-traffic.jpg 830w, https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/06\/marketing-online-traffic-300x123.jpg 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/06\/marketing-online-traffic-768x315.jpg 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/06\/marketing-online-traffic-110x45.jpg 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/06\/marketing-online-traffic-60x25.jpg 60w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">Best Ways to Use AI in Email Marketing<\/h2>\n\n<p class=\"wp-block-paragraph\">AI can transform how you create your campaigns. <\/p>\n\n<p class=\"wp-block-paragraph\">For example:<\/p>\n\n<h3 class=\"wp-block-heading\">\u00b7 Fast Personalization<\/h3>\n\n<p class=\"wp-block-paragraph\">Use AI to personalize content and subject lines based on your subscribers\u2019 profiles, offering a more individualized experience.<\/p>\n\n<h3 class=\"wp-block-heading\">\u00b7 Campaign Planning<\/h3>\n\n<p class=\"wp-block-paragraph\"><strong>Plan and create automated email flows <\/strong> using external tools like ChatGPT to get creative ideas for email sequences (welcome, lead nurturing, reactivation, etc.), thus optimizing timing and the impact of each message.<\/p>\n\n<h3 class=\"wp-block-heading\">\u00b7 Fast Content Generation<\/h3>\n\n<p class=\"wp-block-paragraph\">The AI built into <strong>Mailrelay helps you generate catchy subject lines and effective email bodies<\/strong> in just a few minutes, which is especially useful if you&#8217;re short on time or have little writing experience.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"830\" height=\"340\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/11\/online-marketing-engagement.jpg\" alt=\"Recommended External AI Tools\" class=\"wp-image-82830\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/11\/online-marketing-engagement.jpg 830w, https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/11\/online-marketing-engagement-300x123.jpg 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/11\/online-marketing-engagement-768x315.jpg 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/11\/online-marketing-engagement-110x45.jpg 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/11\/online-marketing-engagement-60x25.jpg 60w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">Recommended External AI Tools<\/h2>\n\n<p class=\"wp-block-paragraph\">In addition to Mailrelay, there are complementary tools that can help you maximize your campaign impact:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>ChatGPT:<\/strong> ideal for generating ideas for flows, subject lines and creative content.<\/li>\n\n\n\n<li><strong>Copy.ai:<\/strong> a tool specialized in generating persuasive, engaging copy.<\/li>\n\n\n\n<li><strong>Grammarly:<\/strong> to check the grammar and style of AI-generated texts.<\/li>\n\n\n\n<li><strong>Jasper.ai:<\/strong> excellent for creating varied, engaging content.<\/li>\n\n\n\n<li><strong>Midjourney or DALL\u00b7E:<\/strong> tools to generate unique images that visually support your campaigns.<\/li>\n<\/ul>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"830\" height=\"340\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/01\/analytics.jpg\" alt=\"Frequently Asked Questions About AI in Email Marketing\" class=\"wp-image-77976\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/01\/analytics.jpg 830w, https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/01\/analytics-300x123.jpg 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/01\/analytics-768x315.jpg 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/01\/analytics-110x45.jpg 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2024\/01\/analytics-60x25.jpg 60w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">Frequently Asked Questions About AI in Email Marketing<\/h2>\n\n<p class=\"wp-block-paragraph\">Let\u2019s try to answer some of the most common questions about using AI for typical email marketing tasks:<\/p>\n\n<h3 class=\"wp-block-heading\">\u00b7 Should I rely completely on AI for my campaigns?<\/h3>\n\n<p class=\"wp-block-paragraph\">AI is a very useful tool, but it should be used to support your creativity and personal judgment, never as a complete replacement.<\/p>\n\n<h3 class=\"wp-block-heading\">\u00b7 How effective are AI-generated subject lines?<\/h3>\n\n<p class=\"wp-block-paragraph\">AI-generated subject lines are usually attractive and effective, but it\u2019s recommended to run A\/B testing to confirm which ones work best with your audience.<\/p>\n\n<h3 class=\"wp-block-heading\"> \u00b7 Can I use AI even if I have no previous experience?<\/h3>\n\n<p class=\"wp-block-paragraph\">Yes, current tools like Mailrelay are intuitive and easy to use, making AI accessible to people with no prior experience.<\/p>\n\n<h3 class=\"wp-block-heading\">\u00b7 Is AI-generated information safe?<\/h3>\n\n<p class=\"wp-block-paragraph\">You should always review AI-generated content to ensure its accuracy and coherence before sending it to your subscribers.<\/p>\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n<p class=\"wp-block-paragraph\">Integrating AI into your email marketing campaigns with Mailrelay is simple and effective, especially using the generous free account. <\/p>\n\n<p class=\"wp-block-paragraph\">Go ahead and explore these tools to significantly improve the quality of your emails.<\/p>\n\n<p class=\"wp-block-paragraph\">This AI-driven <a href=\"https:\/\/mailrelay.com\/en\/glossary\/hyper-personalization-in-marketing\/\" target=\"_blank\" rel=\"noopener\">hyper-personalization<\/a> can also help you decide <a href=\"https:\/\/mailrelay.com\/en\/blog\/2026\/03\/17\/what-is-the-best-time-of-the-day-to-send-newsletters\/\" target=\"_blank\" rel=\"noopener\">the best time of day to send your newsletters<\/a>.<\/p>\n\n<div class=\"wp-block-group has-very-light-gray-background-color has-background\" style=\"border-radius:8px;padding-top:24px;padding-right:28px;padding-bottom:24px;padding-left:28px\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-not-stacked-on-mobile is-layout-flex wp-container-core-columns-is-layout-5dc627e1 wp-block-columns-is-layout-flex\" style=\"margin-top:0;margin-bottom:0\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:112px\">\n<figure class=\"wp-block-image size-full is-resized is-style-rounded\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/mailrelay.com\/es\/blog\/author\/jose\/\"><img loading=\"lazy\" decoding=\"async\" width=\"176\" height=\"176\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/10\/jose-argudo-cmo-mailrelay.jpg\" alt=\"Jose Argudo, CMO at Mailrelay\" class=\"wp-image-97284\" style=\"width:96px;height:96px\" srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/10\/jose-argudo-cmo-mailrelay.jpg 176w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/10\/jose-argudo-cmo-mailrelay-150x150.jpg 150w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/10\/jose-argudo-cmo-mailrelay-110x110.jpg 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/10\/jose-argudo-cmo-mailrelay-60x60.jpg 60w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/10\/jose-argudo-cmo-mailrelay-120x120.jpg 120w\" sizes=\"auto, (max-width: 176px) 100vw, 176px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\" style=\"margin-top:0;margin-bottom:4px\"><strong>Jose Argudo<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"margin-top:0;margin-bottom:4px\">CMO at Mailrelay. Writes about email marketing, copywriting and conversion for small businesses and entrepreneurs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/mailrelay.com\/es\/blog\/author\/jose\/\">More articles by Jose<\/a> \u00b7 <a href=\"https:\/\/www.linkedin.com\/in\/joseargudo\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a><\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Email marketing is one of the most effective tools for attracting and retaining customers. But in an increasingly competitive environment, it&#8217;s key to take advantage of every available innovation. One of the most important is artificial intelligence (AI), which lets you automate, optimize and personalize campaigns like never before. In this article, you&#8217;ll learn how [&hellip;]<\/p>\n","protected":false},"author":124,"featured_media":84337,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[588],"tags":[],"class_list":["post-85794","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-without-category"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AI in Email Marketing: How to Make the Most of It<\/title>\n<meta name=\"description\" content=\"One of the most important is artificial intelligence (AI), which allows you to automate, optimize, and personalize campaigns like never before\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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