{"id":118410,"date":"2026-11-13T09:32:18","date_gmt":"2026-11-13T09:32:18","guid":{"rendered":"https:\/\/mailrelay.com\/email-templates\/embudo-2-de-5-%c2%b7-leccion-de-valor\/"},"modified":"2026-11-13T09:55:08","modified_gmt":"2026-11-13T09:55:08","slug":"embudo-2-de-5-%c2%b7-leccion-de-valor","status":"publish","type":"email_template","link":"https:\/\/mailrelay.com\/es\/plantillas-email\/embudo-2-de-5-%c2%b7-leccion-de-valor\/","title":{"rendered":"Embudo 2 de 5 \u00b7 Lecci\u00f3n de valor"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Cu\u00e1ndo usar esta plantilla<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Es el segundo correo del embudo: regala una lecci\u00f3n pr\u00e1ctica que se puede aplicar hoy mismo. En el ejemplo, un truco de fotograf\u00eda con el m\u00f3vil (usar la luz de una ventana), con una comparaci\u00f3n antes y despu\u00e9s, tres pasos sencillos y una invitaci\u00f3n a ver la lecci\u00f3n completa en el curso.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Su objetivo es demostrar que sabes de lo que hablas antes de pedir nada.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">C\u00f3mo adaptarla a tu negocio<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Elige un consejo<\/strong> que d\u00e9 un resultado visible en pocos minutos.<\/li>\n\n\n\n<li><strong>Cambia el antes y el despu\u00e9s<\/strong> por un ejemplo de tu tema.<\/li>\n\n\n\n<li><strong>Explica el truco en tres pasos<\/strong> cortos.<\/li>\n\n\n\n<li><strong>Enlaza el bot\u00f3n<\/strong> a una muestra del curso o a un v\u00eddeo.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Consejos para que funcione mejor<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Env\u00edalo al d\u00eda siguiente del primero. Una lecci\u00f3n \u00fatil es lo que hace que se abran los siguientes emails, as\u00ed que da algo de verdad, no un adelanto vac\u00edo. Es la base del <a href=\"https:\/\/mailrelay.com\/es\/glosario\/lead-nurturing\/\">lead nurturing<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Viene despu\u00e9s de la <a href=\"https:\/\/mailrelay.com\/es\/plantillas-email\/embudo-1-de-5-%c2%b7-bienvenida-y-guia-gratuita\/\">Bienvenida y gu\u00eda gratuita (1 de 5)<\/a> y antes de la <a href=\"https:\/\/mailrelay.com\/es\/plantillas-email\/embudo-3-de-5-%c2%b7-prueba-social\/\">Prueba social (3 de 5)<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Segundo correo de un embudo de venta de Academia Lumen: un truco gratuito y pr\u00e1ctico de fotograf\u00eda con el m\u00f3vil (luz de ventana), con comparaci\u00f3n antes y despu\u00e9s, tres pasos y una \u00fanica llamada a la acci\u00f3n hacia el curso.<\/p>\n","protected":false},"featured_media":118407,"template":"","email_template_category":[974],"class_list":["post-118410","email_template","type-email_template","status-publish","has-post-thumbnail","hentry","email_template_category-embudo-de-venta"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - 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