{"id":98469,"date":"2026-10-02T23:10:24","date_gmt":"2026-10-02T23:10:24","guid":{"rendered":"https:\/\/mailrelay.com\/case-study\/softhard-avira-gdata\/"},"modified":"2026-10-02T23:10:24","modified_gmt":"2026-10-02T23:10:24","slug":"softhard-avira-gdata","status":"publish","type":"case-study","link":"https:\/\/mailrelay.com\/pt\/case-study\/softhard-avira-gdata\/","title":{"rendered":"Softhard &#8211; Avira &#8211; Gdata"},"content":{"rendered":"<p><a href=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2022\/02\/softhard-avira-banner.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2740\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2022\/02\/softhard-avira-banner.jpg\" alt=\"envio de e-mail em massa\" width=\"950\" height=\"295\"><\/a><\/p>\n<h3>\u201cSomos muito gratos \u00e0 Mailrelay pelo atendimento personalizado e pelo design de newsletter gratuito para o nosso <a href=\"https:\/\/mailrelay.com\/pt\/\" target=\"_blank\" rel=\"noopener\">envio de e-mail em massa<\/a> que nos ofereceram, assim como pelos conselhos e pela aten\u00e7\u00e3o do consultor No\u00e9 Soriano, que foi designado para n\u00f3s.\u201d<\/h3>\n<p><a title=\"Caso de sucesso SEPI\" href=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2015\/03\/SEPI_caso_de_exito2.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1326\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2022\/05\/unnamed-file.pdf-70.png\" alt=\"pdf\" width=\"25\" height=\"25\"><\/a> <a href=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2016\/04\/caso-de-exito-softhard-mailrelay.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Baixe o caso de sucesso em PDF<\/a><\/p>\n<h3>Pontos-chave<\/h3>\n<ul>\n<li>Cria\u00e7\u00e3o sem custo de designs corporativos personalizados para manter a imagem e o branding da marca.<\/li>\n<li>Consultoria e informa\u00e7\u00f5es sobre email marketing e entregabilidade de newsletters.<\/li>\n<li>Oferta de contas individuais sem custo para o canal de distribuidores da SoftHard Chile.<\/li>\n<\/ul>\n<h3>Sobre a SoftHard<\/h3>\n<p>A SoftHard \u00e9 uma distribuidora especializada em sistemas de seguran\u00e7a empresarial e revendedora dos prestigiados sistemas da Avira e da Gdata, l\u00edderes alem\u00e3s em seguran\u00e7a da informa\u00e7\u00e3o, para Argentina, Peru, Paraguai, Uruguai, Bol\u00edvia, Honduras e Chile.<\/p>\n<p>A Softhard assessora e fornece as melhores solu\u00e7\u00f5es de seguran\u00e7a e backup de dados para pequenas e grandes empresas que, todos os dias, escolhem suas solu\u00e7\u00f5es para proteger suas informa\u00e7\u00f5es.<\/p>\n<p>A Softhard oferece uma linha de produtos profissionais de solu\u00e7\u00f5es de software e servi\u00e7os de seguran\u00e7a de TI para a prote\u00e7\u00e3o de dados e redes a todo tipo de empresa.<\/p>\n<h3>Objetivos<\/h3>\n<p>A Softhard se cadastrou em nossa plataforma de envio de e-mail em massa para lan\u00e7ar uma promo\u00e7\u00e3o do Avira Antivirus, e percebemos que seus envios podiam melhorar o design, tanto na imagem de marca quanto nos aspectos t\u00e9cnicos, para n\u00e3o cair no spam. Designamos para eles um de nossos consultores s\u00eanior, que entrou em contato e prop\u00f4s algumas solu\u00e7\u00f5es.<\/p>\n<h3>A\u00e7\u00f5es realizadas para melhorar o envio de e-mail em massa<\/h3>\n<p>Ap\u00f3s a aprova\u00e7\u00e3o, nosso departamento de design criou sem custo uma newsletter sob medida, seguindo a identidade visual dos produtos da SoftHard e com todos os elementos t\u00e9cnicos necess\u00e1rios para minimizar o spam score. Esse ponto era muito importante porque, como n\u00e3o podiam alterar o SPF do remetente, que \u00e9 controlado pela matriz da empresa, eles corriam o risco de ser penalizados.<\/p>\n<p><strong>\u201cTivemos um excelente atendimento por parte da Mailrelay e servi\u00e7os sem custo, incluindo uma oferta interessante para podermos oferecer contas gratuitas de envio de e-mail em massa ao nosso canal de&nbsp;distribui\u00e7\u00e3o como valor agregado do nosso canal.\u201d<\/strong><\/p>\n<p><em>V\u00edctor Carre\u00f1o &#8211; Partner Development Manager<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cSomos muito gratos \u00e0 Mailrelay pelo atendimento personalizado e pelo design de newsletter gratuito para o nosso envio de e-mail em massa que nos ofereceram, assim como pelos conselhos e pela aten\u00e7\u00e3o do consultor No\u00e9 Soriano, que foi designado para n\u00f3s.\u201d Baixe o caso de sucesso em PDF Pontos-chave Cria\u00e7\u00e3o sem custo de designs corporativos [&hellip;]<\/p>\n","protected":false},"featured_media":44919,"template":"","class_list":["post-98469","case-study","type-case-study","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Softhard - Avira - Gdata - Mailrelay<\/title>\n<meta name=\"description\" content=\"Somos muito gratos \u00e0 Mailrelay pelo atendimento personalizado e pelo design de newsletter gratuito para o nosso envio de e-mail em massa\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mailrelay.com\/pt\/case-study\/softhard-avira-gdata\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Softhard - Avira - Gdata - Mailrelay\" \/>\n<meta property=\"og:description\" content=\"Somos muito gratos \u00e0 Mailrelay pelo atendimento personalizado e pelo design de newsletter gratuito para o nosso envio de e-mail em massa\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mailrelay.com\/pt\/case-study\/softhard-avira-gdata\/\" \/>\n<meta property=\"og:site_name\" content=\"Mailrelay\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Mailrelay\/\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2022\/02\/avira-logo-web-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"406\" \/>\n\t<meta property=\"og:image:height\" content=\"406\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@mailrelay\" \/>\n<meta name=\"twitter:label1\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mailrelay.com\\\/pt\\\/case-study\\\/softhard-avira-gdata\\\/\",\"url\":\"https:\\\/\\\/mailrelay.com\\\/pt\\\/case-study\\\/softhard-avira-gdata\\\/\",\"name\":\"Softhard - Avira - Gdata - Mailrelay\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mailrelay.com\\\/pt\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/mailrelay.com\\\/pt\\\/case-study\\\/softhard-avira-gdata\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/mailrelay.com\\\/pt\\\/case-study\\\/softhard-avira-gdata\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mailrelay.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/avira-logo-web-1.jpg\",\"datePublished\":\"2026-10-02T23:10:24+00:00\",\"description\":\"Somos muito gratos \u00e0 Mailrelay pelo atendimento personalizado e pelo design de newsletter gratuito para o nosso envio de e-mail em massa\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/mailrelay.com\\\/pt\\\/case-study\\\/softhard-avira-gdata\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/mailrelay.com\\\/pt\\\/case-study\\\/softhard-avira-gdata\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/mailrelay.com\\\/pt\\\/case-study\\\/softhard-avira-gdata\\\/#primaryimage\",\"url\":\"https:\\\/\\\/mailrelay.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/avira-logo-web-1.jpg\",\"contentUrl\":\"https:\\\/\\\/mailrelay.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/avira-logo-web-1.jpg\",\"width\":406,\"height\":406},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/mailrelay.com\\\/pt\\\/case-study\\\/softhard-avira-gdata\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/mailrelay.com\\\/pt\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Softhard &#8211; 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