{"id":98495,"date":"2026-10-02T23:42:59","date_gmt":"2026-10-02T23:42:59","guid":{"rendered":"https:\/\/mailrelay.com\/case-study\/senado-da-colombia\/"},"modified":"2026-10-02T23:42:59","modified_gmt":"2026-10-02T23:42:59","slug":"senado-da-colombia","status":"publish","type":"case-study","link":"https:\/\/mailrelay.com\/pt\/case-study\/senado-da-colombia\/","title":{"rendered":"Senado da Col\u00f4mbia"},"content":{"rendered":"<h3><a href=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2022\/02\/congreso_colombia-grande.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3182\" src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2022\/02\/congreso_colombia-grande.jpg\" alt=\"congresso col\u00f4mbia grande\" width=\"950\" height=\"250\"><\/a><\/h3>\n<h3>\u201cEstamos usando o Mailrelay para nossos comunicados internos, com um atendimento personalizado e um design de newsletter gratuito que eles nos ofereceram.\u201d<\/h3>\n<h3>Pontos-chave<\/h3>\n<ul>\n<li class=\"p1\">Cria\u00e7\u00e3o gratuita de um design<span class=\"Apple-converted-space\"> <\/span>personalizado de <a href=\"https:\/\/mailrelay.com\/pt\/glossario\/newsletter\/\" target=\"_blank\" rel=\"noopener\">newsletter<\/a> com a identidade visual do senado e do seu site.<\/li>\n<li class=\"p1\">Consultoria personalizada e informa\u00e7\u00f5es sobre email marketing e entregabilidade dos seus boletins internos.<\/li>\n<li class=\"p1\">Troca em tempo real do IP de envio em caso de bloqueios e inclus\u00e3o em listas negras, devido \u00e0s caracter\u00edsticas especiais dos envios.<\/li>\n<\/ul>\n<h3><\/h3>\n<h3>Sobre o Senado da Col\u00f4mbia<\/h3>\n<p class=\"p1\">A miss\u00e3o do Senado da Rep\u00fablica da Col\u00f4mbia \u00e9, em representa\u00e7\u00e3o do povo colombiano, exercer as fun\u00e7\u00f5es constitucionais e legais, para promover o bem comum e<span class=\"Apple-converted-space\">  <\/span>o desenvolvimento da sociedade. Tamb\u00e9m ser reconhecido pela sociedade como uma corpora\u00e7\u00e3o transparente, eficiente e determinante na consolida\u00e7\u00e3o da paz, com os valores de Toler\u00e2ncia, Respeito, Honestidade, Compromisso e Servi\u00e7o.<\/p>\n<p class=\"p1\">Atualmente, o Congresso tem 102 senadores, incluindo os dois ind\u00edgenas. Possui 7 Comiss\u00f5es. A maior \u00e9 a primeira, com 19 senadores. As menores s\u00e3o a quinta e a segunda, com treze membros. Tamb\u00e9m possui 6 comiss\u00f5es especiais: Direitos Humanos e Audi\u00eancias, Comiss\u00e3o de \u00c9tica e Estatuto do Congressista, Vigil\u00e2ncia dos \u00d3rg\u00e3os de Controle P\u00fablico, \u00d3rg\u00e3o Eleitoral, Especial de Vigil\u00e2ncia do Controle de Descentraliza\u00e7\u00e3o e Ordenamento Territorial, al\u00e9m de quatro comiss\u00f5es acidentais.<\/p>\n<h3><\/h3>\n<h3>Objetivos<\/h3>\n<p class=\"p1\">O Senado Colombiano precisava de uma <a href=\"https:\/\/mailrelay.com\/pt\/\" target=\"_blank\" rel=\"noopener\">ferramenta de email marketing confi\u00e1vel<\/a> e segura para os envios dos seus comunicados internos. Al\u00e9m disso, precisavam de um provedor que oferecesse um atendimento personalizado e acompanhamento da entregabilidade dos seus envios, e que supervisionasse para que n\u00e3o houvesse bloqueios, j\u00e1 que, pela sua natureza, seus envios \u00e0s vezes eram marcados como spam.<\/p>\n<h3>Medidas tomadas<\/h3>\n<p class=\"p1\">Desde o primeiro momento, foi designado um consultor especialista em email marketing, que criou gratuitamente um design personalizado para o Senado da Col\u00f4mbia.<\/p>\n<p class=\"p1\">Foi criado um sistema de monitoramento do seu IP de envio, que o troca quando ele cai em alguma lista negra.<\/p>\n<p><strong>\u201cUsamos o Mailrelay com taxas de abertura muito boas e controle de quem visualiza e clica nos nossos comunicados.<\/strong><strong style=\"line-height: 1.5;\">\u201d<\/strong><\/p>\n<p>V\u00edctor Carre\u00f1o,<br \/>\nPartner Development Manager Avira Chile.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cEstamos usando o Mailrelay para nossos comunicados internos, com um atendimento personalizado e um design de newsletter gratuito que eles nos ofereceram.\u201d Pontos-chave Cria\u00e7\u00e3o gratuita de um design personalizado de newsletter com a identidade visual do senado e do seu site. Consultoria personalizada e informa\u00e7\u00f5es sobre email marketing e entregabilidade dos seus boletins internos. Troca [&hellip;]<\/p>\n","protected":false},"featured_media":45047,"template":"","class_list":["post-98495","case-study","type-case-study","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Senado da Col\u00f4mbia - Mailrelay<\/title>\n<meta name=\"description\" content=\"Estamos usando o Mailrelay para nossos comunicados internos, com um atendimento personalizado e um design de newsletter gratuito que eles nos ofereceram.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mailrelay.com\/pt\/case-study\/senado-da-colombia\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Senado da Col\u00f4mbia - Mailrelay\" \/>\n<meta property=\"og:description\" content=\"Estamos usando o Mailrelay para nossos comunicados internos, com um atendimento personalizado e um design de newsletter gratuito que eles nos ofereceram.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mailrelay.com\/pt\/case-study\/senado-da-colombia\/\" \/>\n<meta property=\"og:site_name\" content=\"Mailrelay\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Mailrelay\/\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2022\/02\/Senado_logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"200\" \/>\n\t<meta property=\"og:image:height\" content=\"200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@mailrelay\" \/>\n<meta name=\"twitter:label1\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mailrelay.com\\\/pt\\\/case-study\\\/senado-da-colombia\\\/\",\"url\":\"https:\\\/\\\/mailrelay.com\\\/pt\\\/case-study\\\/senado-da-colombia\\\/\",\"name\":\"Senado da Col\u00f4mbia - 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Consultoria personalizada e informa\u00e7\u00f5es sobre email marketing e entregabilidade dos seus boletins internos. Troca&hellip;","_links":{"self":[{"href":"https:\/\/mailrelay.com\/pt\/wp-json\/wp\/v2\/case-study\/98495","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mailrelay.com\/pt\/wp-json\/wp\/v2\/case-study"}],"about":[{"href":"https:\/\/mailrelay.com\/pt\/wp-json\/wp\/v2\/types\/case-study"}],"version-history":[{"count":0,"href":"https:\/\/mailrelay.com\/pt\/wp-json\/wp\/v2\/case-study\/98495\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mailrelay.com\/pt\/wp-json\/wp\/v2\/media\/45047"}],"wp:attachment":[{"href":"https:\/\/mailrelay.com\/pt\/wp-json\/wp\/v2\/media?parent=98495"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}