How to improve the reach of an e-commerce website? The keys to digital advertising

By Maitén Milicich – Translated by Micheli Member of Materialesdefabrica.com & Habitium.com In an increasingly digitized world, e-commerce businesses are gaining momentum, and online advertising is one of the main tools you can use to promote your e-commerce. If you want to make the most of online advertising to boost your e-commerce, follow this brief […]

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4 Design Tips to Make Your Emails Stand Out From the Inbox Clutter

Creating email marketing campaigns that stand out and grab email recipients’ attention is becoming increasingly challenging. People’s inboxes are full of messages; in fact, a study has shown that a person sends and receives 121 business emails during the day. Therefore businesses need not only need to create high-quality email copy but also maintain excellent […]

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Marketing in the era of privacy

How to balance the needs of users with marketing objectives? In an increasingly digital world, privacy has become a growing concern for consumers. Unlimited access to personal data has led to concerns about the use of this information from companies and governments. As privacy becomes a more relevant issue, companies must adjust their marketing practices […]

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How to use chatGPT in your email marketing strategy

This tool has stormered the web in just a few weeks. Everybody is talking about chatGPT! And that is understandable… Artificial intelligence has come to stay and promises to revolutionize the way of doing things in the digital field. For us who work with marketing… there is no other conversation topic! Many people say that […]

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Create a landing page in a few clicks with Mailrelay

Landing pages are very useful tools for boosting your online marketing campaigns, essential for capturing leads, new potential customers. You can always drive traffic from Google Ads campaigns, social networks, or newsletters to your website, but there are distractions on your home page. It is very easy for those people not to end up signing […]

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What is the best email marketing software for creating a newsletter?

The 5 best free email marketing services for creating a newsletter Email marketing is one of the strategies that most businesses use to stay in touch with their audience. And, as a definition, newsletters have a clear objective; to boost relationships between customers and companies. Designed to increase the confidence that subscribers have towards your […]

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The keys to planning and effective time management

You have probably already heard several phrases like “I need more time”, I wish the days had more hours “My morning has flown by”, I never have enough time, and we could create a list of similar phrases; time management. Without a doubt, this is a topic that interests many of us, whether we are […]

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Metaverse and its potential in digital marketing

Can you imagine entering a three-dimensional virtual store in the form of an avatar, where you can buy and try on clothes almost as you do in real life? Technological advances are increasingly present in all areas of daily life and are on their way to conquering all digital channels. The metaverse is one of […]

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How to be more productive after a sleepless night?

Sleep is natural and important for the human body. But what happens when you can’t sleep well at night due to stress, anxiety, or day-to-day worries about what you’ll have to do in the next morning? Lack of sleep can make you cranky and unproductive, which will be bad for your work ethic and mental […]

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