Metaverse and its potential in digital marketing

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Can you imagine entering a three-dimensional virtual store in the form of an avatar, where you can buy and try on clothes almost as you do in real life? Technological advances are increasingly present in all areas of daily life and are on their way to conquering all digital channels. The metaverse is one of […]

5 keys to success that you can apply to your ecommerce strategy

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The growth of eCommerce in recent years has been exponential. This has generated tough competition and the continuous search for new strategies that could create a different impression in the minds of consumers and thus increase sales. Hence, when opening an online store you need much more than creating a few categories and filling them […]

How to be more productive after a sleepless night?

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Sleep is natural and important for the human body. But what happens when you can’t sleep well at night due to stress, anxiety, or day-to-day worries about what you’ll have to do in the next morning? Lack of sleep can make you cranky and unproductive, which will be bad for your work ethic and mental […]

Autenticação de dois fatores na Mailrelay

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Incluímos uma nova funcionalidade de segurança de verificação em duas etapas ou 2FA. Esta verificação consiste em adicionar um segundo processo de identificação, através de um código, e assim melhorar a segurança da sua conta e dos seus dados. O processo é muito simples e é feito através de um código OTP (one time password) […]

What will Digital Marketing be like without cookies?

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In recent years, companies have made use of the information provided by users through cookies, which were created in 1994 and have been a fundamental tool for creating advertisements and launching advertising campaigns. Therefore, moving towards Digital Marketing without cookies is a matter of great concern for many of them. And not only companies are […]

10 newsletters that could keep your audience engaged

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Your audience likes to receive newsletters regularly, but email marketing statistics also confirm a revealing fact: 86% of consumers consider that more than half of the emails they receive are not relevant. So what do you need to do to send emails that your audience will enjoy and want to read? Just one word: variety. […]

11 tips for writing the text for your email marketing campaigns

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Is there any secret to creating more engaging text for your email marketing campaigns? Bad news: There are no secret keys. At least there is no magic formula that will turn you into a copywriter or professional writer overnight. Writing an engaging email, post, e-book, or sales page involves both art and science, and it […]

Definitive tips for boosting your blog quickly

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Starting a blog is already a step, but many of the people who start this journey abandon the blog after a while because they are disappointed with the results, or because they couldn’t monetize their blog. Or they simply got tired of updating the blog regularly because they couldn’t earn anything with the project. It […]

How to easily create a newsletter to increase your sales

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Why use a newsletter as a sales tool? Well, the reality of most companies and entrepreneurs is that they don’t have time to plan complex sales strategies. This lack of time directly collides with three basic needs of companies: Selling Selling more And selling even more If a company or entrepreneur doesn’t sell regularly, problems […]

Daily email strategy: everything you need to know to apply this technique

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We all seek (intentionally or not) a specific routine in our day. We set the alarm for the same time, have lunch in the same restaurants, and do many things repeatedly. That is, we follow a daily routine and do basically the same things. If you like a daily TV show, you will probably be […]