7 ideas for creating a sense of scarcity in email marketing

Mailrelay , Invited guest @ Mailrelay

Today I would like to discuss with you an interesting concept, and how we can apply this strategy in email campaigns. This is the concept of scarcity, something that always attracted us, as human beings, because for most us, something scarce always has more value than something that is abundant, accessible or easy to get. […]

Mailrelay to conquer the email marketing industry with an ambitious free offer

Mailrelay , Invited guest @ Mailrelay

Mailrelay is offering up to 80 000 emails per month to a database of 20 000 subscribers for free, with all the features available in the Enterprise version, with one of the most powerful tool on the market. An ambitious offer, that is revolutionizing this industry, where the free options never offer more than 5 […]

12 tips for getting in the inbox

Mailrelay , Invited guest @ Mailrelay

Today we will offer you some tips for getting in the inbox. Many of these tips have been discussed in other articles on our blog, but it’s worth compiling them into a single article. 1) The biggest problem that affects the delivery rate of your campaign is when your subscribers mark your messages as spam. […]

Adding attachments safely without increasing the size of the email

Mailrelay , Invited guest @ Mailrelay

Mailrelay is one of the best email marketing platforms today, with several tools for the creation of your campaigns. Many times you will need to add attachments to your newsletter, a PDF file with a presentation, a price list of your products or services, videos or even very large images. Although Mail relay allows attachments […]

Can I use email addresses with accents, ñ or ç?

Mailrelay , Invited guest @ Mailrelay

Whether you want to send your newsletter from an email address that contains these characters, or between the accounts of your target clients exist accounts that contain these characters, we must consider several things. On the one hand we must understand that an email address is divided into two parts, separated by the @: local-part@domain-name […]