Unstoppable Eblasts: Power Up Your Small Business and Accelerate Growth

Mailrelay , Invited guest @ Mailrelay

Eblasts are an essential tool in the marketing arsenal of any small business looking to grow and thrive in today’s market. In an increasingly digital world, eblasts let you communicate effectively with your audience, delivering promotions, news and valuable content straight to their inbox. In this article, we’ll explore the power of eblasts to boost […]

5 actionable tips for using visual elements in emails

Jose Argudo , CMO @ Mailrelay

According to some studies, visual content is processed much faster than text. Not only that: the human brain retains 80% of what it sees and only 20% of what it reads. So we could immediately jump to the conclusion that visual elements are key to promoting products and services, and in the world of marketing […]

How to send a simple, quick, hassle-free mailing

Mailrelay , Invited guest @ Mailrelay

Sending a mailing that helps you reach your sales or visibility goals doesn’t have to be hard or take you a lot of time. In today’s post, we’ll see how to do it in a few steps. It’ll only take you a few minutes. Shall we get started? 1) Log in to your Mailrelay account […]

Personalize your email address with your website’s name

Mailrelay , Invited guest @ Mailrelay

In business, image plays an important role, and it’s essential to take care of every detail. Nothing can be overlooked. Even if you haven’t considered it before, even small things like an email address can help increase your credibility and improve how potential customers see you. Imagine you’re contacted by a company that claims to […]

10 entertaining email examples to keep your audience engaged

Mailrelay , Invited guest @ Mailrelay

Your audience likes receiving commercial emails regularly, but email marketing statistics also reveal something telling: 86% of consumers feel that more than half of the emails they receive aren’t useful. So what do you need to do to send emails your audience values and wants to read? Just one word: variety. Email marketing is much […]

5 ways to repurpose content for your email marketing efforts

Jose Argudo , CMO @ Mailrelay

As a content marketer, blogger or anyone with an online audience, you know how hard it is to come up with content ideas. Sure, flashes of inspiration can save the day, but sometimes the creative well runs dry and you find yourself looking under every rock for new ideas. However, have you ever thought about […]

These 6 things are all you need to sell by email

Jose Argudo , CMO @ Mailrelay

Not sure how to sell by email? In this article, we’ll walk you through a quick and simple guide so you can harness the power of email effectively to sell almost anything. Over the years, email marketing has proven to be a tool that delivers results. In other words, the vast majority of companies that […]

Email marketing funnel: stages and 10 types of emails that sell

Mailrelay

Nobody buys on their first visit to a website. Most of the time, not even on the second. There is a journey between first contact and purchase, and along the way many people get lost. Email is the most effective tool for guiding them to the end, as long as you send the right message […]