Happy customers are the cornerstone of any business. By hearing them and satisfying their needs on time, you can please and keep them loyal to the brand. In order to survive in this competitive world, selling is not enough. You need to hear customers and their thoughts about your products and service. Instead of guesswork, […]
Do you struggle to drive eCommerce conversion? You should revisit your approach to copywriting. You should analyze the current copies you are using and create new content for your website if needed. Today, we will talk about copywriting, its benefits, and techniques you can use to boost your content marketing efforts, increase conversion rates, and […]
Let’s start with a tough (even for 2021) question: should you prefer email marketing, social media promotion, or short message tactics? Understanding that it’s impossible to solve an over-a-decade-long controversy in a single post, we will not attempt to break the tie between emails, social media, and SMS. Instead, we’ll outline the objective benefits and […]
Most email marketing software allows you to send out well-timed newsletters. But how to keep the content relatable to your readers? How to make sure that you send out the “right” messages? Well, a crucial component of high-quality emails is sender authority. Whether you run an online website with cool games like Fruit Blast or sell hand-made […]
Around 66% of consumers watch videos to learn about a product. Certainly, videos are the most effective and quick mode of communicating your story. Therefore, it makes sense if the trend of video email marketing is growing exponentially faster. By the beginning of this year, 86% of businesses are already using video as a marketing […]
As time passes, marketers have adopted new methods to gain more customers, such as digital marketing and search engine optimization tactics. There has been a rise in the demand for digital marketing during the pandemic as more and more businesses pivot their marketing strategies to cope with the changing times. Understanding the top B2B marketing […]
Marketing is the backbone of every organization. It is what keeps it going. To ensure that the marketing goes according to plan, you need to prepare the right marketing budget. It will allow you to get the quickest return on your investment. Budgeting requires you to think about how much money you need to spend […]
The digital world has taken the concept of design and revolutionized it, creating a space where displays can change dynamically and enable users to interact with them in many ways. This has created entirely new disciplines of design and graphic design, traditionally dealing with static images, has become just one subset of design. UI and […]
As a professional marketer, you’ve probably read reports that show emails having a higher return on investment than any other marketing channel. And you are probably ready to start using it to boost sales and revenues for your enterprise. But how do you get started? What do you need to change to improve your chances […]
Millennials were born into a world where digital technology was hitting avenues in every direction. Much of the social media platforms today are populated with an incredible amount of younger generations, including Millennials and those belonging to Generation Z. However, most importantly, Millennials are found to be surprisingly obsessed about emails and their usage. They are […]
