These days, for all eCommerce businesses it remains the case that it is important to measure your progress to stay ahead of the curve. According to Statista, e-retail sales worldwide were about $4.28 trillion in 2020, and e-retail revenues are supposed to rise to $5.4 trillion in 2022. Online shopping still tops the list of […]
Using web analytics tools like Google Analytics to understand your competitor’s web traffic allows you to gain useful insights on how to improve your websites performance. Sometimes, looking beyond your business is what you need to discover what your brand is missing. Studying your competitor ensures you see what they’re doing differently from you. It’s […]
What Is Make? Make (previously Integromat) is a no-code, visual integration platform that lets you connect Mailrelay with any online apps or APIs to automate and optimize your workflows. Create automation sequences with email and marketing services, e-commerce platforms, calendars, CRM tools, and more. Save time and improve efficiency using Make to automate any process […]
Happy customers are the cornerstone of any business. By hearing them and satisfying their needs on time, you can please and keep them loyal to the brand. In order to survive in this competitive world, selling is not enough. You need to hear customers and their thoughts about your products and service. Instead of guesswork, […]
Do you struggle to drive eCommerce conversion? You should revisit your approach to copywriting. You should analyze the current copies you are using and create new content for your website if needed. Today, we will talk about copywriting, its benefits, and techniques you can use to boost your content marketing efforts, increase conversion rates, and […]
Let’s start with a tough (even for 2021) question: should you prefer email marketing, social media promotion, or short message tactics? Understanding that it’s impossible to solve an over-a-decade-long controversy in a single post, we will not attempt to break the tie between emails, social media, and SMS. Instead, we’ll outline the objective benefits and […]
Most email marketing software allows you to send out well-timed newsletters. But how to keep the content relatable to your readers? How to make sure that you send out the “right” messages? Well, a crucial component of high-quality emails is sender authority. Whether you run an online website with cool games like Fruit Blast or sell hand-made […]
Around 66% of consumers watch videos to learn about a product. Certainly, videos are the most effective and quick mode of communicating your story. Therefore, it makes sense if the trend of video email marketing is growing exponentially faster. By the beginning of this year, 86% of businesses are already using video as a marketing […]
As time passes, marketers have adopted new methods to gain more customers, such as digital marketing and search engine optimization tactics. There has been a rise in the demand for digital marketing during the pandemic as more and more businesses pivot their marketing strategies to cope with the changing times. Understanding the top B2B marketing […]
Marketing is the backbone of every organization. It is what keeps it going. To ensure that the marketing goes according to plan, you need to prepare the right marketing budget. It will allow you to get the quickest return on your investment. Budgeting requires you to think about how much money you need to spend […]
