One of the features that has received an interesting improvement in this new version of Mailrelay is A/B testing. This feature allows you to run a newsletter sending test on: Sender Or subject With a small subset of subscribers, and by looking at the results from that small group, you then send to the entire […]
Why liquidity decides whether a business survives, and what options you have to get financing
Opens, clicks, unsubscribes and bounces for every campaign: where to find them, what they mean and how to use them to improve your next sends.
Let’s see how to move credits between multiple accounts. If you have several paid accounts, you can transfer credit between them easily and instantly, without having to purchase a new plan. To do this, we need to meet three conditions: All accounts must be on a prepaid plan. The plans on both accounts must be […]
Advertising opens the door to endless commercial opportunities for businesses. Today there are many ways to use and apply it, both online and offline. Either way, every campaign is created to improve the customer experience, build customer loyalty and support customers throughout the buying process. We explain it below What is direct marketing? Philip Kotler, […]
We live in a new era in which marketers and sales reps work together. We live in the era of inbound marketing. Inbound marketing consists of doing marketing to collect the emails of potential customers, so you can send them email marketing campaigns, then continue the conversation through a CRM once they show interest, and […]
Mailings and newsletters are much more complex than they look at first glance, especially when we use a more or less customized design instead of just sending plain-text emails. More than once (I’m sure it’s happened to you too), when I’ve launched an email marketing campaign, I’ve run into the problem of some of my […]
Connect your blog’s feed to Mailrelay and send every new post to your subscribers without putting the newsletter together by hand.
Bounce rate is one of the biggest concerns for many bloggers, and they want to find a solution to this problem. If this is something that worries you and you want effective solutions, I’ll help you in this post. When you have a blog, there are a lot of things to keep in mind. First […]
Just as private companies use content marketing strategies to win over and attract their customers, in Public Administration we also need to put this kind of practice in place to inform, raise awareness or encourage citizen participation. We need to invest in content marketing strategies for Public Administration if we want to reach citizens. To […]
