From first contact to closing: converting cold leads into warm leads

Jose Argudo , CMO @ Mailrelay

The ability to convert cold leads into warm leads is more than a skill. It’s an art that separates good teams from exceptional ones. This process doesn’t just increase conversion rates; it also strengthens the relationship between the brand and its potential customers. It lays the foundation for long-term engagement. Now let’s look at the […]

Business Proposal: What It Is and How to Send It Properly

Jose Argudo , CMO @ Mailrelay

For years, business proposals have been used to build relationships between companies in the online sector, where email is the communication channel people use most. When we think about sending a professional business proposal by email, we need to keep a few important factors in mind. Talking to someone is not the same as writing […]

How to write an effective introduction email?

Mailrelay , Invited guest @ Mailrelay

Have you ever sent an introduction email and not received a response? We know that writing an effective introduction email can be a difficult task, but it is an essential tool for trying to foster business connections and increase your chances of success. In this article, we will present practical tips on composing an email […]

Basic email marketing glossary

Jose Argudo , CMO @ Mailrelay

In this article, we’ll look at some of the most important terms related to email marketing, so we can get a clearer picture of the possible differences and what each concept refers to. It isn’t an overly long article, and we’ll present every concept in summary form so we can focus only on what matters. […]

Mailrelay’s features in detail: all the benefits for your marketing

Jose Argudo , CMO @ Mailrelay

In this post, we’ll go through Mailrelay’s features point by point so you can discover everything our tool can do for your email marketing. If you’re already a user, this post will help you get the most out of Mailrelay and make sure you don’t miss any available feature that could help you increase your […]

Email marketing: 20 key statistics

Mailrelay , Invited guest @ Mailrelay

A lot is said and written about email marketing and its benefits… and you may have wondered more than once, “how much of this is actually true?” Because one thing you know for sure: your time and your budget are limited. So it makes sense that you want to be sure email marketing works and […]

Mailrelay v3 – Move credits between multiple accounts

Mailrelay , Invited guest @ Mailrelay

Let’s see how to move credits between multiple accounts. If you have several paid accounts, you can transfer credit between them easily and instantly, without having to purchase a new plan. To do this, we need to meet three conditions: All accounts must be on a prepaid plan. The plans on both accounts must be […]