HTML or plain text: which is better for your email marketing campaigns?

Mailrelay , Invited guest @ Mailrelay

Every email marketer dreams of sending effective campaigns that convert. Study after study confirms the potential of email marketing, but what’s less clear is the creative path you should take to reach your goals. If you look for information on how to create the best email marketing campaign, you’ll find plenty of articles that recommend […]

Templates for creating super effective sales email sequences

Mailrelay

You’ll agree with me that it takes a lot of effort to reach your target audience, earn their trust and, in the end, close a sale, right? Well, for that to happen, your potential customers will have had to go through the different stages of a conversion funnel. This is a long process, which we […]

4 templates for sending mass follow-up emails

Mailrelay , Invited guest @ Mailrelay

You’d been working on it for a while until you finally decided: you’re launching. You’ve soaked up everything there is to know about selling that new product, service, or infoproduct you’ve created. And you prepare it down to the last detail until it’s time to launch, whether through a mass email send, a webinar, or […]

4 bulk email templates for your next promotional campaign

Mailrelay , Invited guest @ Mailrelay

What a nightmare. Your business or online store has something new to launch. It’s time to get the word out, and now all roads lead to email. How is it possible that, over time and with the arrival of things like Facebook Ads, Instagram Ads, SEO and so on, email marketing is still one of […]

How to create creative newsletters with the new Mailrelay editor

Mailrelay

Whether you’ve been using Mailrelay for a while or this is your first time with this email marketing tool, you should know that it now has a drag & drop editor that makes creating creative newsletters a piece of cake. Before you customize your design, remember that you can create a free newsletter with the […]