The first step for improving your delivery rates is to set up SPF, DKIM and a subdomain. · What is the SPF protocol? In just a few words, it is a DNS record to improve the security of your domain. This setting will tell the antispam filters that this message is authentic and that the […]
We have already published a few tutorials with information about our new email marketing software, but today we will see how to create subscription forms. You’ll find several new features in this release that will help you create custom opt-in forms. In fact, we’ve already seen how to create custom fields and groups or segments, […]
We continue to prepare tutorials for Mailrelay v3, so you can discover all the new features that our email marketing software will offer you. In today’s tutorial, we’ll look at how to create custom fields and how can we use them to segment our mailing list. This new feature will be very useful for creating […]
In this first tutorial about the new Mailrelay version 3, we’ll look at the first steps you need to take to send a newsletter. In other posts, we’ll look at specific features and the new and advanced features available on this version. As always, don’t worry, you can count on our support team to answer […]
John E Powers, father of modern creative advertising, said in an interview that: The first thing is to get the reader’s attention. That means being interesting. “ Do you want to know how to write a compelling introduction to your texts? How to attract the interest of your readers? To help you understand how to […]
If you are taking your first steps in the world of email marketing, you should know that the market has a wide variety of platforms available. But why choose Mailrelay? Throughout this article, we will show you why the free account offered by Mailrelay is the best way to save money and work with email […]
Several experts define marketing as a “set of techniques, strategies, and studies that aim to improve a product or service by finding the best way to present and sell it. But basically, marketing is all that helps you to sell more products. Well, it’s more than that; It is about how your potential customers will […]
All companies that are present on the Internet, either through a store or through communities on social media need to work with a digital communication strategy to reach their goals. There are so many strategies and actions that we can implement through the different channels that the Internet offers, that determining the way we communicate […]
Currently, there are many methods or ways to sell on the Internet, as more and more companies are selling online. You have heard, for example, the phrase “if it isn’t on the internet, it doesn’t exist. “ Well, this is not far from reality. Technology has advanced to such a point, that people are no […]
Today we are going to talk about a different kind of marketing, which is not usually discussed in this blog, but that is as important as marketing intended for consumers (B2C) and which is crucial for many companies, depending on their area of expertise: B2B marketing. With this post, we will establish the theoretical foundations […]
