Free email marketing comparison: Mailrelay vs Brevo (formerly Sendinblue) vs Mailchimp

Jose Argudo , CMO @ Mailrelay

Do you need to send a few sales mailings and are you looking for an email marketing tool with a free account? Mailchimp, Brevo (formerly Sendinblue) and Mailrelay look similar. In fact, there are plenty of options, including many that offer free accounts like these. Are they all the same? Do they all do the […]

Types of objections and responses: examples that help conversion

Jose Argudo , CMO @ Mailrelay

In this article, I want to teach you how to write effective responses to objections, because it helps sales a lot and is also something people usually don’t pay much attention to. Perhaps the most important thing to start with is the need for a change of mindset. Responding to objections is important. Would you […]

What are dynamic product ads and how do you make good use of them?

Jose Argudo , CMO @ Mailrelay

Ideally, advertising should capture the attention of potential consumers and convince them to use your product, spreading your brand’s message among people who are likely to be interested. Ad optimization is an essential part of any marketing activity, so understanding how to use this strategy will be vital to your business’s success. It’s a crucial […]

5 actionable tips for using visual elements in emails

Jose Argudo , CMO @ Mailrelay

According to some studies, visual content is processed much faster than text. Not only that: the human brain retains 80% of what it sees and only 20% of what it reads. So we could immediately jump to the conclusion that visual elements are key to promoting products and services, and in the world of marketing […]

6 Ways to Improve Organic Search Traffic with Ecommerce SEO

Jose Argudo , CMO @ Mailrelay

Looking for a way to improve organic traffic to your online store? In this article, you’ll find some ecommerce SEO tips you can follow. The ecommerce industry is going through a phase in which more and more entrepreneurs are looking to capitalize on massive demand. That’s why it helps to have a reliable marketing strategy […]

How to start a profitable business: want to be an entrepreneur?

Jose Argudo , CMO @ Mailrelay

Whenever someone asks me how to start a profitable business, I always give the same answer: “Tell me what you know how to do, and focus on that or, at most, on what’s around it” This may seem obvious, but it isn’t applied that often. Look. I’m from a small town in Asturias called Grado. […]

Free tools to help you analyze and understand your competitors’ web traffic

Jose Argudo , CMO @ Mailrelay

Using web analytics tools like Google Analytics to understand your competitors’ web traffic gives you useful insights into how to improve the performance of your websites. Sometimes, you need to spy on what others are doing to find out what your brand is missing. Studying your competitors can help you identify new marketing strategies. It’s […]

How to connect Mailrelay with Zapier and Make without coding

Jose Argudo , CMO @ Mailrelay

Your store, your forms and your CRM generate contacts every day. If you move them to your email tool by hand, some get lost and others arrive late. No-code automation platforms like Make or Zapier solve this: they connect your apps and move the data on their own. In this guide we explain how to […]

Corporate culture: what is it? Benefits and 8 inspiring examples

Jose Argudo , CMO @ Mailrelay

Companies are no longer just brands that sell their products, have an environmental commitment and not much else; they’ve gone a step further by developing a corporate culture, which also influences how you see them as a consumer. At Mailrelay, we know you’ve become more curious. Now you want to know where companies make their […]