How to Plan the Email Schedule for a Call for Applications: Registration, Deadlines and Reminders

Jose Argudo , CMO @ Mailrelay

You open a call for applications, publish the rules and send an email. The first applications come in quickly. Then things slow down. And the day before the deadline, you get hundreds of messages from people who “didn’t know about the deadline”. Sound familiar? This happens at exam-prep academies, universities, public bodies, associations running awards […]

Email sales: turn your newsletter into a selling machine

Jose Argudo , CMO @ Mailrelay

Email marketing is still one of the most effective channels for generating sales. In fact, email has kept its effectiveness despite all the changes we’re seeing in digital marketing. How has email marketing managed to stay so relevant? By offering a direct communication channel between your business and your potential customers: The statistics don’t lie. […]

Digital stack: Guide to the best alternatives for your business

Jose Argudo , CMO @ Mailrelay

A digital stack is the set of tools a company uses to attract customers, sell, send messages, automate tasks, and measure results. The stack’s value doesn’t depend on the number of applications, but on how they integrate to help you reach your goals. Choosing this group of tools wisely saves you time, while reducing costs […]

From idea to inbox in minutes: easy, effective marketing with comprehensive reporting

Jose Argudo , CMO @ Mailrelay

Email marketing is one of the most effective and profitable marketing methods, but what’s often overlooked is that it’s also quick and easy to use. You probably don’t have much spare time, but you still need to promote your business. Email campaigns are a great solution: How do we set up an effective mass email […]

How to improve deliverability in critical campaigns with lists of 50,000+

Jose Argudo , CMO @ Mailrelay

Are you worried that an important email campaign won’t reach its destination? From promotions and news to priority communications, there are email campaigns that must have maximum results no matter what. And if the list is starting to get somewhat larger, the concerns also tend to be greater. The goal is the same, whether you […]

The #1 question NGOs forget when choosing email software

Jose Argudo , CMO @ Mailrelay

Non-governmental organizations (NGOs) rely heavily on the support of donors, volunteers, and supporters to fulfill their mission. That’s well known, and knowing this, how does email marketing fit in? Email marketing has actually become an essential tool for NGOs. It allows you to send newsletters to mobilize potential donors and keep supporters informed easily and […]

Mailing for $0: The Financial Impact of Migrating Your Contacts to Mailrelay

Jose Argudo , CMO @ Mailrelay

Is it possible to send mailing campaigns for free? Does free email marketing exist? Developing an email marketing strategy usually involves some financial costs, which is only normal. Companies invest in platforms to send newsletters, promotions and communications to their subscribers, and these expenses tend to increase as the contact list grows. What if there […]

Communication Software for SMEs in Spain: Email, SMS, and WhatsApp

Jose Argudo , CMO @ Mailrelay

From small businesses to large international companies, communicating with customers through digital channels is essential. That’s why communication software that integrates multiple channels can be a great solution for these businesses. Bringing together various communication tools in one place. Mailrelay integrates email, SMS, and WhatsApp on a single platform. Thanks to these channels, you can […]

Real-time email statistics: discover, save, and improve

Jose Argudo , CMO @ Mailrelay

If you run email marketing campaigns, statistics can help you in more ways than meets the eye. In fact, email statistics have become an absolute must to optimize your results. Mailrelay offers you statistics for your email campaigns, even in real time, so you can make the best decisions about your email marketing. And it’s […]

Easy email automation for growing businesses

Jose Argudo , CMO @ Mailrelay

Email automation involves using tools that, once set up, can carry out certain email sending actions autonomously. Requiring little to no supervision. A classic example would be follow-up emails after a subscription. A contact subscribes, and automatically receives a welcome email, or a series of emails, a funnel. In general, automations let you: Spend more […]