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If the #starwars characters had to send email marketing campaigns
Have you ever wondered which mistakes the Star Wars characters would make If they were sending email marketing campaigns? Today we will solve this doubt. In Mailrelay, we have tried to analyze their email marketing styles to discover they most serious mistakes. Enjoy this article! 1 + Palpatine (Darth Sidius)2 + Jabba the Hutt3 +
Tips to start your career as an entrepreneur: The necessary steps to be successful
Nowadays, more and more people are looking for ways to start their own business, especially in the online world, many users are creating a blog and want to dedicate themselves to it full time. But things are not that simple, starting an online business as a blogger is not an easy process, as many gurus
Email Copywriting: How to write emails that will sell more
Using copywriting techniques for your email campaigns will improve the open rate, increasing the chance that the user will read your emails, which will increase the conversion rate. Three fundamental aspects that we all want to see on our weekly reports. If we consider the fact that email marketing ROI is much higher than other
Secret scraper software (email extractor) get thousands of emails in minutes
Incredible, I recently saw a landing page promoting a email extractor, as a secret tool capable of extracting thousands of highly targeted emails in minutes. What surprised me most was the prospect of getting highly targeted leads, thousands of email addresses in a matter of minutes. I was curious How could this tool find leads
9 Cliché-Beating Christmas Email Marketing Tips
If you’re anything like me, you hate hearing this so early in the year. But if you didn’t plan your campaigns far in advance, you wouldn’t be much of an email marketer, would you? So I’m sorry, but I have to say it: Christmas is coming. Yes, the festive season is on its way once
How Email Marketing Can Boost Your Digital Marketing Strategy
If I ask how much email marketing helps to your digital marketing strategy, what would you respond to?
How to add emoticons for the subject line of your newsletter
Have you seen those newsletters with an emoticon in the subject line? It is very easy to add one for your own campaign, in this post you will see how to do it in just a few steps. In fact, the only thing you need to do is to copy the emoticon you want to
What is SpamScore? And did you know that with Mailrelay you will start with -6.2?
The SpamScore is a metric system of checking the possible risk of an email, to try to determine if It is or is not spam. All antispam systems will use this score, the filter will add or subtract points for different rules, if the sum reaches the value defined in the system, the filter will
Add seasonal campaigns to your email marketing toolbox
Seasonal campaigns are one of the very best tools in your email marketing locker. Their value is unquestionable – seasonal campaigns feel fresh, they tap into your customers’ current mood, you can plan them well in advance, and there’s always plenty of scope for creativity. Even better – your subscribers’ biggest holidays are also their
How to Make a Big Impact with Your Email Signature
It’s there on every message you send. It takes up valuable screen space in all of your messages. And it’s the one thing your subscribers see every time they read one of your campaigns (along with your logo, maybe). So – are you getting good value from your email signature? There are countless options when
What are SpamTraps?
Many users ask us this question. This post will serve as clarification and explanation of this concept. A spamtrap literally means a trap for spammers, but we will see a more technical definition, according to Microsoft: “Spamtraps are email addresses which are created and maintained by ISPs and blacklists for the sole purpose of catching spammers. Sending
5 magic words that you should always use in your sales emails
Would you like to find out how to write compelling emails to convince your subscribers to buy from you? Would you like to be able to send a newsletter and start receiving order requests in a few minutes? And increase your sales during the worst months of the year for your business? It would be
Discover how often your subscribers want to receive your newsletters
So far we have not published a post on this on our blog and this segmentation is very important for improving the engagement with your subscribers, perhaps the most important step. When we talk about segmentation by frequency, this means creating subscriber lists based on their preferences regarding the number of campaigns sent to them.
Email marketing strategies for getting new subscribers
Some people still have the misconception that email marketing or sending a regular newsletter via email, is nothing more than a form of SPAM and totally useless for brands and their customers, so they fail to take advantage of an email marketing software. In fact this is far from true, there are numerous studies demonstrating
9 myths about delivery rate of email campaigns
The delivery rate of your email campaigns is a variable that depends on many factors. Every little detail can affect the final result. We have to be very conscious about all these points! And review all the aspects strictly. The truth is that it is a difficult task, since the ISPs don’t usually send much
How to succeed sending B2B email marketing campaigns?
How to send advanced email marketing from business to business? You will need a different approach, it is not the same strategy you could use when sending campaigns for end customers. Well, in my opinion, many of the strategies we’ve seen in Previous articles can be easily adapted to B2B email marketing. But in this
Why some emails could get in sending queue?
Sometimes, when you send a mailing, some of the emails of your subscribers can get in sending queue, for a while. Why does it happen? That’s what we’ll explain in this article so you know the possible causes and when you will need to contact the support service of our free email newsletter software. In
7 tips for you to stop creating annoying newsletters
In an earlier article, we discussed the concept of bacn and the danger in ignoring what’s happening with your mailing list.